New PROMT partner in Portugal

PROMT (www.e-promt.com), a leading world provider of machine translation technologies, announced its entry to the Portuguese market and the expansion of its partner network in Europe. According to the reseller agreement, HCR-INFORMÁTICA E TRADUÇÕES, LDA (www.hcr.pt) has received the right to sell and promote the software products of PROMT in that country.

PROMT develops translation software for European languages. In this regard, the basic priority of the company at present is to achieve maximum distribution of PROMT translation software in foreign markets, beginning with Europe. PROMT has already expanded its partner network in 2006 by signing reseller agreements with new partners in Finland and Sweden. At the moment, foreign sales provide up to 70 % of the company's business growth of the company a year and are the important priority.

New partner in Portugal - an appropriate step towards an increase in sales of English-Portuguese-English translation software. By concluding this agreement we will be able to more effectively consider opportunities within the Portuguese market, to better understand users' needs and in a position to to concentrate our efforts toward the most receptive segments of the market.

The new partner in Portugal, HCR-INFORMÁTICA E TRADUÇÕES, LDA (HCR) has great experience in the spheres of linguistic technologies and software sales and is well versed in aspects of these markets. The company is the leader in the field of localization of the information and promotion of products in the international market.

Initially, sales efforts will be focused on the presentation of @promt Office 7.0, @promt Professional 7.0, @promt Expert 7.0, @promt NET professional 7.0 and @promt Translation Server 7.0 Intranet Edition to corporate users.

"The market in Portugal is rather small. According to our partner's estimates, annual sales will hardly exceed 200-300 thousand dollars. However, our basic objective at present is to significantly expand our presence throughout Europe. We have already achieved good positions in the key markets of Germany and France. Now, we move on to Portugal, Spain, and Italy in subsequent plans," stated Michael Kanichev, PROMT's Director of Worldwide Marketing and Sales.

The information - a partner network of the PROMT company

At the moment PROMT conducts direct sales in foreign markets through the Internet-shop shop.e-promt.com and works through partners in the USA, Canada, Great Britain, Germany, France, Switzerland, Finland, Sweden and Portugal. With the opening in 2005 of the Hamburg works branch of the PROMT company - PROMT GmbH - sales of translation systems in 2006 have grown by 100%. At the present, packaged (box) versions of products are available in Germany through the largest networks MediaMarket/Saturn, ProMarkt Handels, Karstadt. Similarly, sales in France through the local partner grew significantly in 2005, with an increase of 50 % in revenue over that of2004.
Development of new partner channels in the USA and Canada has allowed PROMT to achieve an increase in revenue of its software products of 70 % in 2005. Growth in 2006 will continue with an increase of 50 % expected. In the USA and Canada, systems @promt are available through such retail networks as: Staples, Future Shop, Archambault, Camelot, Costco, Office Depot and many others.