FRANNET UNVEILS NEW, IMPROVED WEBSITE DESIGN

(Carlsbad, CA)——FranNet, the only franchise consulting network to work in local markets, has redesigned their website to meet the growing demands of the franchising community.

Among the changes are enhanced educational resources for individuals who are interested in pursuing franchise opportunities, part of FranNet’s new initiative to grow the network and move FranNet forward.

Beth Schmitz, Marketing Director of FranNet, said “We're very excited to expand educational opportunities for the franchising prospect. Whether you are just starting to look at franchising as a possible opportunity, or have been in the business for years, everyone will be able to learn something new through our online library resources, educational seminar and webinar opportunities, and most importantly, find their own local consultant. ”

Marty Greenbaum, president of Greenbaum Marketing Communications, was responsible for the site redesign.

“Our goals for the site were threefold. The site had to be search engine optimization friendly; it had to be very easy to navigate and it needed to be educational. We wanted people to right away understand what franchising is all about and what role FranNet plays in helping people find a franchise,” said Greenbaum.

“Smart companies, like FranNet, recognize when their branding needs a refresher. Branding is an ongoing process; site revitalization is an ongoing process. You want your site to reflect the changes in your company,” continued Greenbaum.

In March 2006, FranNet was sold by founder and Chairman Howard Bassuk to a partnership formed by several of FranNet's most experienced associates.

“The ability to meet with someone face to face, in your own backyard, is what makes FranNet stand apart from others in the industry,”sSaid Schmitz. “This ensures that the person you’re working with knows your local market and economy, all of the opportunities available there and can relate to your life experiences. This new website adds one more way we can reach out to aspiring entrepreneurs and give them the confidence and tools to make their own informed franchising decisions.”

FranNet is the oldest and most recognized name in the franchise consulting industry. FranNet’s consultant network is market-specific, meaning each office can focus on serving customers in their specific market. FranNet hosts numerous informational seminars and educational programs that are open to the public each month throughout the country and online.

For more information see www.frannet.com.