BranchIt Wins Pillsbury Winthrop Implementation

SAN FRANCISCO, Calif. –March 21, 2005—BranchIt Corporation, a provider of on-demand relationship mining software and services, today announced that international law firm Pillsbury Winthrop, LLP has chosen BranchIt for its global relationship mining needs. The San Francisco-based firm is deploying BranchIt’s solution to discover, manage, and broker underutilized personal relationships buried within the firm’s enterprise systems. The 1,700 seat implementation marks the largest declared relationship mining purchase to date and replaces Pillsbury Winthrop’s previous business networking solution.

“A given employee has a limited number of relationships; BranchIt multiplies that reach by the total number of employees on the system,” said BranchIt CEO, Josh Yuster. “During the evaluation process, Pillsbury Winthrop saw that BranchIt’s service would unleash the power of their employees’ relationship capital and help the firm grow its business. Pillsbury Winthrop can now safely tap their rich store of relationship capital for more successful business development and recruiting.”

About BranchIt‘s Solution

BranchIt’s on-demand solution provides companies with enterprise-wide, privacy-protected, and permission-based access to relationships held by their employees. BranchIt lets companies exploit this relationship capital safely and securely for selling, marketing, and recruiting purposes. The service continuously indexes enterprise systems, such as email correspondence, address-book entries, and CRM databases to discover, update, and share relationship information over time. The solution includes multiple layers of privacy and security to protect both relationships and data. With BranchIt, there is no software to purchase, install, upgrade or maintain, so these benefits can be realized within days — not weeks or months.

About BranchIt

BranchIt Corporation helps businesses safely uncover and access the collective relationships of their employees to meet corporate objectives. The benefits of relationship mining include additional sales opportunities, faster sales cycles, and higher close ratios, along with better recruiting referrals and reference checking.

For more information contact:
Peter Kazanjy
BranchIt Corp.
Tel: (650) 892-4475
Email: peter@branchitcorp.com
http://www.branchitcorp.com