Youth Ministry Exchange Announces October 2006 Results

Fall has progressed nicely for Youth Ministry Exchange. In consecutive months the site has seen substantial growth in both member additions and overall site traffic.

Web traffic is up 6.2% versus September 2006 with 1.81 million hits. The site has seen a 10% increase of basic conversions to premium. Banner ads have sustained their disappointing click-through rates with a static .041% CTR. However, Bio p23’s static ad on the main page excelled with a .19% CTR.

Site administrators are doing some different things to increase web traffic for the 4th Quarter. They asked members to help with some social networking, they’ve asked advertisers for updated banners, and we’ve sharpened our Google ads while temporarily suspending the less effective Yahoo! ads.

Additionally, Derek and Adam will attend upcoming youth ministry conferences to do some real world social marketing. The goal is that online social marketing mixed with traditional social marketing will increase both traffic, buzz, and result in increased site visibility within our niche.