ADJUSTABLE RATE MARKETING MERGES HIGH TECHNOLOGY WITH THE LEAD GENERATION INDUSTRY Time saving process means savings for borrowers!

November 04, 2006 (PRLEAP.COM) Business News
Marietta, Georgia – Consumers may salute Adjustable Rate Marketing for its release of the long awaited program Solution©. Solution© was designed to save mortgage brokers, which in turn saves borrowers, thousands of dollars by streamlining the lead generation and campaign management processes. Solution© will allow brokers to reduce their marketing budgets significantly paving the way for more competitive fees and lower rates for borrowers. Teams located in Georgia and Kentucky participated in the project.

Stephen Ames, Hodgenville Kentucky resident and co-developer, was quoted as saying, “In these times of rising interest rates and fewer applications coming across the brokers’ desks, we tried to come up with a process that would create a trickle down savings to borrowers as brokers would become free to be more aggressive in their pricing and fees.” George Wagner, co-developer and Marietta Georgia resident said "Brokers are always looking for a more efficient way to market their target borrowers. I know what Brokers need and we have created a product that we have been searching for…..but didn't exist".

ARM’s process has reduced the normal time needed to create highly targeted marketing campaigns for mortgage brokers from weeks to minutes using high tech programming leading the industry into the 21st century. Loan officers that participated in the testing felt they had a tangible advantage over their competition being able to offer the same loans for lower rates and fees than their competitors and most importantly, beat them to the punch. You can email Adjustable Rate Marketing at info@adjustableratemarketing.com for participating brokers in your area or visit them on the web at www.adjustableratemarketing.com.