V-MODA UNVEILS WORLD’S FIRST HI-DEFINITION LUXURY EARPHONES DESIGNED FOR FASHION-FORWARD ACTIVE LIFESTYLE

HOLLYWOOD, CA – Music lifestyle brand V-MODA today unveiled VIBE, a revolutionary noise-isolating modaphone that allows discerning music enthusiasts to experience
state-of-the-art audio on the go. The luxurious, unprecedented all-metal design of VIBE puts the earphones on par with high fashion jewelry, while the lightweight micro-size and ultra-soft silicon fittings provide a secure, comfortable fit during the most rigorous activities. VIBE is the first hi-fidelity earphone of its caliber to possess such mobile flexibility. At a suggested retail price of $101, VIBE is designed to coordinate with the iPod®, the new Zune™ and other portable music players, as well as modern apparel and fashion accessories.

“VIBE modaphones are the benchmark of the Hearwear category V-MODA has fashioned,” said Val Kolton, founder and CEO of V-MODA. “They’re the first hi-fidelity earphones that don’t tether you to your chair when you want to experience pristine audio. And the sleek design and polished metal craftsmanship make a bold statement in a world of ordinary, carbon-copy plastic earphones.”

Premium metal composition and superior technology enable a sculpted response curve fashioned for the discerning audio enthusiast, providing a precise balance of rich bass, warm mids and unprecedented clarity. Utilizing V-MASQUE dynamic driver technology, VIBE is able to achieve a precise yet natural soundstage in comparison to other high-end earphones. BLISS (Bass Level Isolating Soft Silicon) technology further reduces outside noise for a precise and rich bass response (frequency 12Hz to 22Hz).

Weighing in at only 12 grams, VIBE is the ultimate earphone for both outdoor activities and low-key relaxation. With three sizes of ultra-soft silicon fittings in both clear and black colors, the modaphones fit securely and comfortably, unlike deep in-ear canal earphones, and won’t jar loose during exercise.

VIBE modaphones are available in two high-fashion colors: Gunmetal Black and FlashBlack Chrome. The included Modawrap cable manager adjusts the length of the sport-optimized lightweight cables, and an elegant leather gold pouch is also provided for safe travel and storage. As a unique added bonus, customers receive VIP card access to exclusive “V-MODA modcasts,” music and other gear along with their purchase of VIBE.

PRICING AND AVAILABILITY
VIBE modaphones are now available for $101 (a nod to the landmark Highway 101 that runs past V-MODA’s Hollywood Hills headquarters). They can be found at the Apple Store, Virgin Megastore and Bloomingdale’s, as well as online at Shop V-MODA (shop.v-moda.com), and Apple.com. They come with a 100 percent risk-free satisfaction guarantee, as well as free shipping in the U.S. for a limited time only. Please visit v-moda.com for more information on pricing and international retail availability.

ABOUT V-MODA
V-MODA is the music lifestyle brand based in Hollywood, California. It designs and markets innovative products that fuse high-fashion and high-function, while paying homage to a rock-and-roll and house music lifestyle. The Modaphone Hearwear Collection is part of the V-MODA collection of music-inspired products, apparel, and DJ compilations unveiled in 2006.

Founder Val Kolton, together with designer Joseph Bucknall, leads the innovation and creative nucleus responsible for transforming their music lifestyle vision into an inspired reality. More information about V-MODA and its progressive products can be found at V-MODA.com.

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Editors: For hi-res image downloads, please visit images.v-moda.com.


iPod is a trademark of Apple Computer, Inc., registered in the U.S. and other countries.

Zune is a trademark of Microsoft, registered in the U.S. and other countries.