Habana Company a Success in Atlantic City’s ChopperXpo

Atlantic City, NJ – Joe Gere, President of Habana Co., attended Atlantic City’s annual ChopperXpo along with other members of his personnel and Monmouth University students.. The ChopperXpo is the largest indoor custom motorcycle show on the east coast, and Habana Company came in and showed off its upscale style and high product quality line of men’s clothing.

Habana Company showed its clothes off to many of the patrons of the show to much admiration and praise for the brand and the company’s partnership with the business students of Monmouth University. The students went and infiltrated the crowd each day of the show, in Habana Co. clothing, and showed a great display of clothes confirming the brand’s signature production quality and the students ability to carry the business discussions on their own. Each day, new students went and showed their capacity to negotiate on behalf of the company. The most rewarding benefits to the company were the contacts for licensing deals made by the students to the various companies who were there.

Among the contacts made by the students and the positive receptors to the brand and the Monmouth University partnership were Miami Ink’s Ami James and Chris Nunez, Exile Cycle’s Russell Mitchell, Thunder Cycles Eddie Trotta, Martin Brothers Joe Martin, Brett “Big Schwag” Wagner, Kendall Johnson, Vinnie Parco, Tribal Iron Custom Choppers, Suicide Jack Choppers’ Suicide Jack, Mondo Porras, and Finch’s Custom Styled Cycles’ Ron Finch.

About Habana Co.
Headquartered in Manalapan, NJ, Habana Joe Trading Co.’s Dock to Dine apparel is tailored to fit the lifestyle of the active and social man. Habana Co. prides itself on quality and diverse wearability. This focus has inspired its current upscale men’s Dock-to-Dine line of polos, tees, collared shirts, outerwear, and shorts. The new brand seeks to provide trendy polos, tees, pants, shorts, and outerwear with the same upscale style and high product quality as its current line.

Habana Company is currently partnered with Monmouth University’s School of Business Administration’s Entrepreneurship students to market their current brand of clothing and develop a new brand geared toward the post-college age man, ages 22-35.

For more information and updated progress,
visit www.TheHabanaCo.com

MEDIA CONTACTS:
John S. Buzza
Monmouth University
400 Cedar Avenue
West Long Branch, NJ 07764
jbuzza@monmouth.edu
732-263-5575

Joe Gere
Habana Joe Trading Company
81 Pension Rd., Suite 102
Manalapan, NJ 07726
jgere@habanajoe.com
718-576-2131