Maggie Weldon Presents a Crochet Pattern for the Martha Stewart Poncho

FOR IMMEDIATE RELEASE

Contact:
Maggie Weldon
705 Graves Street
Kernersville, NC 27284
Phone: 336.922.0054
Email: maggiew@maggiescrochet.com
www.maggiescrochet.com

Kernersville, N.C. - March 11, 2005 – Martha Stewart excited the fashion and needlecraft worlds last week by returning home from prison in a handmade crochet poncho. In response to the flurry of public interest, Maggie Weldon of Maggie’s Crochet is pleased to announce the availability of a FREE Martha's Coming Home Poncho pattern closely matching the poncho Martha wore last week. Visit Weldon’s website www.maggiescrochet.com to receive your pattern. A FREE mini Martha poncho for children will be available by Tuesday March 15, 2005.

Why the fuss over one poncho? Over the past few years the public’s enthusiasm for crocheting and knitting has risen drastically. With famous women like Sarah Jessica Parker, Cameron Diaz and Vanna White doing it, what used to be a small market niche has exploded into a huge phenomenon. According to a 2004 study by the Craft Yarn Council of America, one in three U.S. women know how to crochet or knit – a 51% increase in the last 10 years. Martha’s announcement that her poncho was made by a fellow inmate added fuel to the flame – Crochet is hot!

Rising to the challenge of a fast growing, increasingly diverse industry, Weldon has broadened the scope of her designs. “People are not just crocheting afghans and lace any more,” says Weldon. “I am now designing patterns to appeal to a younger generation of avid crocheters.” Responding to the demand, maggiescrochet.com now features a variety of apparel patterns, including ponchos, shawls, scarves and tops. Beginners and experienced crocheters alike can find exciting projects and easy to follow patterns.

Weldon recommends the Martha Poncho for a novice crocheter, but discourages a beginner from using it as a first project. For beginner patterns and more details on the Martha Poncho, log on to www.maggiescrochet.com or call 888.454.2101.

###

Maggie Weldon is recognized as one of the foremost designers in the world of crochet. Designs expressive of her diverse talent and style have been featured in numerous leaflets, magazines, books and on T.V. She is founder of Maggie’s Crochet, which makes and markets leaflets and kits based on her distinctive designs. http://www.maggiescrochet.com carries over 5,000 crochet patterns and supplies.