IT-Online Becomes Approved Reseller & Consultant for TechSmith’s Morae Usability Testing Software in the Russian Federation/CIS
October 20, 2006 (PRLEAP.COM) Technology News
Moscow, Russia - Oct 20, 2006 – IT-Online Group, a growing IT services company announced today a partnership with TechSmith Corp., the world’s leading provider of screen capture and recording solutions, to provide their Morae software and consulting solutions within the Russian Federation/CIS.“We are excited that TechSmith choose IT-Online to be their partner in Russia. We look forward to promoting, selling and providing usability testing services with the Morae software,” said Dmitry Satin, Technical Director for IT-Online. “I’ve used other testing software, but Morae was by far the most effective. Having it readily available on the Russian market will be an advantage to many companies here.”
Morae offers superior functionality, greater flexibility, and faster implementation time than traditional usability solutions. Those benefits are helping to break down barriers that had inhibited organizations from conducting usability testing in the past. Morae can be deployed on standard desktop and laptop computers, eliminating the need to rent expensive testing space, assemble complex hardware solutions, and hire video experts to run the equipment and edit the footage.
Features in Morae include:
• Zooming Timeline — Users are able to zoom into specific moments on multi-hour timelines to quickly focus on areas of interest from a given test session, potentially saving dozens of man-hours on large projects.
• Streamlined Editing — Users may modify the start and end of a recorded usability segment to eliminate uneventful testing footage and cut to important sections of a test session to increase the productivity of the testing staff.
• Global Clip Bin (with List View) — This makes it easy to find the right usability clip fast and create more insightful highlight videos for decision makers.
• Enhanced Workflow — Users have the flexibility to edit segments, splice together clips, and adjust Picture-in-Picture footage to create perfect highlight videos.
• Customizable Title Clips — Usability consultants may personalize clips with corporate logos, images, and graphics for professional, polished highlight videos.
“We look forward to working with IT-Online to bring our latest versions of Morae to the Russian market, said Shane Lovellette, Morae Product Manager at TechSmith. “Morae is a unique tool that helps companies close the feedback loop between customers and product developers so that products can better match the demands of the marketplace.”
About Morae
Powered by TechSmith’s patent-pending Rich-Recording Technology (RRT), Morae synchronizes real-world actions, such as user speech and facial expressions, with detailed application and computer system data to present usability professionals with a unique view into the way that desktop software, Web sites, intranets and e-business applications are seen and experienced. This makes Morae the only solution that captures the total user experience by recording and synchronizing the user, the application, and the events. All data is saved and indexed automatically and can be searched with ease. Since its launch in March 2004, Morae has become the gold standard for usability testing among professionals worldwide. For additional information, visit: http://www.techsmith.com/products/morae/default.asp.
About TechSmith Corporation
TechSmith Corporation was founded in 1987 and is located in Okemos, Michigan. TechSmith provides practical business software tools to capture and manipulate images, voice and video from Windows desktops. The company's flagship software packages, SnagIt and Camtasia Studio, enable customers to create visually enhanced content for teaching, training, Web sites, documentation, and business presentations. Morae is the first and only all-digital solution for recording and analyzing human-computer interaction. TechSmith products are used by 98% of the Fortune 500. For additional information, visit www.techsmith.com.
About IT Online Group
Established in 1998, IT-Online is a Russian-American IT services & customer relationship management company specializing in development, promotion and management of internet projects, especially for the online dating industry. Over the last seven years the company has gained experience in various business and technical fields related to the online dating industry. Currently our staff consists of more than 150 employees – many of whom are professionals in Internet Technologies, Project Management, Usability Testing, Business Analysis, Web Development, User Interface Design and Web Marketing.
IT-Online is the official partner for TechSmith’s Morae software and Mercury Interactive (www.mercury.com) in the Russian Federation/CIS. For more information about IT-Online Group, visit our informative site: www.it-online.ru
Contact Information
Daniel Downs, Public Affairs
IT-Online Group
+7 (495) 775-1543 (Moscow)
Contact Us
Daniel Downs, Public Affairs
IT-Online Group
+7 (495) 775-1543 (Moscow)
Contact Us