Historic Gathering of Country Music Legends Captured on Tape

Alexandria, VA — The 440 Group, a full service direct response consultancy, has been selected to manage the long-form direct response television campaign for Gabriel Communications’ Country’s Family Reunion Collection. The packaged Collection, available on DVD or Home Video, features 16 hours of performances, storytelling and sharing by over 50 legendary country musicians, such as Vince Gill, Grandpa Jones, Box Car Willie and Crystal Gayle. Two bonus programs, Country’s Family Reunion Gospel and Stories from the Golden Age of Country Music, are also included in the Collection.

“This is truly an amazing gathering of the pioneers of country music in one room,” says Larry Black, the Producer and President of Gabriel Communications. “With over 130 remarkable performances by country stars of today and yesterday, all country music fans will want this gem for their video collection.”

The first Country’s Family Reunion successfully aired on TNN in 1997 as a 60 minute show. The new show, hosted by country music legend ‘Whispering’ Bill Anderson, is slated to begin airing nationally in March.

“With the rising popularity of country music and all things American, we are excited to bring this complete series to the consumer,” says 440 Group President Nick Cirmo. “Everyone can own a piece of country music history with this one-of-a-kind product.”

The 440 Group is a full service direct response consultancy specializing in DRTV. President Nick Cirmo has over 16 years of DRTV experience.