Pekoe Tips, Inc. announces the launch of The Simple Leaf™ brand

Pekoe Tips, Inc. is proud to announce the launch of their new online store. Marketing tea under the brand - The Simple Leaf™ Pekoe Tips now has premium loose leaf teas for sale exclusively through its website.

Pekoe Tips promises to provide customers with exceptionally good tea that is personally selected by people who live and breathe tea. Its network of expert tasters, blenders and growers care deeply about tea and the people whose lives it affects, from our customers to tea-pickers and everyone in between. Pekoe Tips tea experts are close to the source and they know what it takes to deliver a fantastic cup of tea.

The Simple Leaf™ brand marks its debut with distinctive premium teas from India and Nepal. Darjeeling, Assam, The Dooars and Himachal Pradesh are some of the growing regions represented in the initial market launch. Loose teas are available for sale in air-tight, zip-lock, foil stand up pouches.

Choosing the perfect tea online at www.thesimpleleaf.com is easy. There are three primary product lines, conveniently categorized by taste. simpleBold™ contains strong, hearty teas. simpleMild™ contains milder teas with a balanced flavor, and simpleDelicate™ contains flavorful, light and airy teas. Customers can also choose their teas in a variety of other ways, including by region, by price, by type (black, white, green) or by time of day. For customers intimately familiar with tea, the search function allows searching by various keywords, including the estate the tea was grown in, the season, and other distinguishing factors important to the conoisseur. Visitors to the website can also read and post reviews for products.

About Pekoe Tips, Inc.
Pekoe Tips was founded in 2006 with one simple goal: to help people appreciate the simplicity of a great cup of tea. Based in Chicago, Illinois, Pekoe Tips, Inc. is a marketer and retailer of several varieties of fresh, premium whole-leaf tea. The Simple Leaf™, a unique brand of tea created by Pekoe Tips, is available exclusively through The Simple Leaf™ website at www.thesimpleleaf.com. Through direct relationships with tea growers, blenders and tasters in India, Pekoe Tips is able to deliver the highest quality teas to consumers and specialty retailers alike. Pekoe Tips is committed to strategically growing it’s business while maintaining its unique culture and focus on total customer satisfaction. For more information about Pekoe Tips, visit www.thesimpleleaf.com or email info@thesimpleaf.com.