Why Adventure Holidaymakers Skip Travel Insurance

Forget lazing on the beach: this year's holidaymakers are far more likely to be found galloping across it on horseback, viewing it from the heights of a hang glider, or being washed up on it after an exhilarating ride on a surfboard. Unless those travellers have paid a visit to www.squaremouth.co.uk before leaving home, however, they could be running the risk of serious injury – both to themselves and to their wallets.

With a recent study by AXA insurance showing that over 200,000 Brits are likely to incur a holiday injury this year alone, insurance comparison engine squaremouth.co.uk is set to become an essential tool for those in search of an action-packed holiday. While Squaremouth can't promise to protect travellers from accidental injury as they adventure abroad, its clear and easy to use website can help them locate an insurance policy that will cover them for specific activities without wading through pages of fine print.

"Despite the growing popularity of high risk holiday activities, many travellers just aren't aware that their travel insurance may not cover them for things like surfing, horse riding and even hill walking whilst on holiday," says Squaremouth's CEO, Chris Harvey.

By using the unique "Narrow My Choice" feature when requesting a quote from Squaremouth, however, travellers can choose to view only those insurance polices which cover the activities they intend to enjoy on holiday. With the activities covered ranging from abseiling to "zorbing", no matter how adventurous your holiday, it’s easy to quickly find an insurance policy that covers it.

"This unique feature, allows travellers to quickly and easily track down the best insurance policy to fit their needs," adds Chris Harvey. "Visitors to our site should carefully consider the type of activities they're likely to be taking part in, and use the Narrow My Choice feature at www.squaremouth.co.uk to make sure they're covered."

By using the feature, visitors to the site are able to compare hundreds of policies, filtering out the products that don't apply, and viewing only those that do.

David Wagstaff, U.K. manager for squaremouth.co.uk adds: "The research carried out by AXA reveals that around 16% of people heading off on adventure holidays this year won't purchase any insurance at all. That's a worrying figure, and one which may, in part, be down to the confusion which surrounds the purchase of insurance. At squaremouth.co.uk, we aim to make travel insurance simple, helping travellers cut out the legwork and go straight to the policies that fit their needs as well as their budgets."

Ends
For more information, please contact:
Chris Harvey
Squaremouth.co.uk
(0115) 822 6150
charvey@squaremouth.co.uk
http://www.squaremouth.co.uk

Notes to Editors:

1. Statistics quoted come from a recent survey by AXA Insurance. For more information, visit http://www.axa.co.uk/media/pressreleases/2006/pr20060608_1700.html