(SAVANNAH, GA) –Joe Ippolito has launched River Horse Internet Marketing Inc., a search engine marketing company that focuses on driving new traffic to your Web site.

River Horse Internet Marketing Inc. drives targeted traffic to your Web site

(SAVANNAH) –Joe Ippolito has launched River Horse Internet Marketing Inc., a search engine marketing company that focuses on driving new traffic to your Web site.

River Horse Internet Marketing helps their clients’ Web sites rank when their target market conducts a search for their products or services. It’s not enough for a company just to have a Web site anymore; you have to be sure potential clients will find your site among all the other Web sites.

“When your company’s Web site ranks high in all of the major search engines after someone searches for your products or service, you are seen as a major player,” said Ippolito, who has six years of Internet marketing experience and is president of Buy Local Savannah. “It builds credibility and creates opportunities for your business online.”

“It can help a local company expand locally, nationally or internationally,” Ippolito said. River Horse Internet Marketing works with you and your Web provider to increase your online visibility and conversion rate. People are turning to the Internet more and more, using search engines as phone books and maps. Thirty percent of all searches are local. If you’re not listed, you’re loosing potential business.

“People that are paying close attention to the potential of their Internet marketing are going to benefit,” he explained. “People that get on board now are going to have greater success down the road.”

While many firms offer to drive traffic to your Web site, River Horse Internet Marketing takes a more targeted approach to search engine marketing that focuses on attracting qualified Web leads. Its services combine search engine marketing strategies with advertising programs designed to boost qualified traffic to your Web site. River Horse Internet Marketing will precisely measure the results of your campaigns, so you can capitalize on strengths, make adjustments as needed, and realize a significant return on your investment.

Ippolito was sales and marketing director for eMarketSouth for three years. He worked in Internet and Web development for Entrée Solutions for two years. He is currently the president of Buy Local Savannah and is on the IT Program Advisory Committee for South University.

Ippolito received a B.S. in business from the University of Alabama, majoring in marketing with a minor in advertising. He is the on the executive committee for the local University of Alabama alumni chapter.

For more information go to www.riverhorseinternetmarketing.com or call (912) 844-6991.