Madhouse produces strong-willed work for Henshaws

‘Small Moments’ is the title of the creative concept developed by Madhouse and it aims to encourage legacy giving by focusing on the everyday activities that can easily become major obstacles for the people with sight loss. Bright colours and simple layouts are used for clarity and impact while the thought-provoking headlines relate directly to people’s own lives. Emotive without being sentimental, the campaign’s strapline is, 'Do you have the will to change lives?' Damon Fairclough, Senior Copywriter and Marie Lee, Art Director are the creative team.

Madhouse Associates, formed in 1998, has an impressive client list that also includes Toyota Motor Marketing Europe, Redrow Homes, Motorola and Hfs. Offering marketing, advertising and design services, the agency has built its reputation on providing sound strategic advice combined with outstandingly creative, yet practical, solutions. Madhouse employs close to 30 staff across its two offices based in Manchester and London, all of whom recognise the importance of working as an extension to the client's marketing team.

http://www.madhouseassociates.com
Madhouse Associates - Manchester Advertising Agency

Marketing strategy to graphic design. Advertising to sales promotion. Point of sale, to brochures, to multimedia, to whatever it takes. From Manchester and the North West to wherever you are, Madhouse gets you on the road to great results.