Premiere Beauty, Kansas City, launches Premiere Rewards, a client loyalty program.

Premiere Beauty Salon and Dayspa, a member of the Kansas City-based Premiere Beauty Group LLC, announces the launch of Premiere Rewards, a client loyalty program.

With the new Premiere Rewards program, clients may opt into the program at any time and as a bonus receive a 20% off shopping certificate to be used towards their next retail product purchase. In addition to earning points on retail purchases, prebooking and referrals, clients who enroll in the program benefit from advance notice of events, salon news and birthday discounts as well as double point promotions.

Clients earn points on retail purchases, prebooking and referrals. When a client earns 1,000 points, he or she is rewarded with a $10 gift certificate for use on retail product purchases.

"We spent months researching the local and national markets to make sure our rewards program would be one of the best and we knew that we wanted to base our program on the activities that drive revenue for the salon - retail purchases, prebooking and referrals", commented Sarah McDaniel Klug, Director of Marketing for Premiere Beauty Group LLC. "So far, the response has been tremendous, with an enrollment rate of over 90%. The clients love it and our staff is equally excited because the program directly impacts the business of each technician."

Premiere Beauty is owned and operated by Premiere Beauty Group LLC. For more information, contact Sarah McDaniel Klug at 913-568-3477 or via email sarahk@premierebeauty.com