Download Workout Videos from NIKE’s Yoga Spokesperson and Other Celebrity Trainers on www.iAmplify.com

New York, NY— June 15, 2006 - iAmplify launches new, video fitness products to add to its premium fitness offering. NIKE’s Yoga Spokesperson, Kimberly Fowler joins celebrity trainers Juris Kupris, Tracy Mallet and Kristen Eykel offering video content to help fitness buffs shape up in time for summer.

In her signature course, Yoga for Athletes®, Kimberly Fowler demystifies the practice of yoga. Designed to challenge the body AND mind, the course will leave athletes and non-athletes alike with improved balance and flexibility as well as an increased metabolism. A professional tri-athlete who suffered a crippling accident, Kimberly was introduced to yoga as a form of physical therapy and continues to take a modern approach focusing on building muscle and flexibility over spirituality. She will also be recording live classes at her studio YAS Yoga and Spinning Studio in Los Angeles.

Juris Kupris is well known for his "equipment-free" standard and the "using your surroundings" approach to obtain an enjoyable and effective full-body strength and cardio workout.
• Juris Kupris’ Hotel Room Workout – Workout in the privacy of your hotel room with this 22 minute program designed to help you build endurance and strength. Now you can get your exercise quickly and easily and save money on gym fees while you are traveling. Only $9.95.

• Juris Kupris’ Playground Workout - Enjoy a full workout during a day with the kids at the playground with Juris Kupris' workout designed to build endurance and condition the entire body. Now you can get your exercise quickly and easily without traveling to the gym. Only $9.95.

• Juris Kupris’ Living Room Workout – Get your exercise in the privacy of your home with Juris’ Living Room Workout. It is designed to build strength and endurance to help you get into tip top shape without having to leave your house. Only $9.95.

• Juris Kupris’ Pregnancy Workout - Follow along with this full-body video workout that is designed specifically for pregnant and post-natal women; used regularly, it will help to sculpt, or re-sculpt, your body to its pre-pregnancy best. Only $9.95.

Tracy Mallet is a fitness expert and contributor to such publications as Fitness Magazine and Shape and is the fitness expert for “The Hot Mom’s Handbook.”

• Fit Pregnancy with Yoga and Pilates – Whether you are slightly pregnant or very pregnant, Tracy and partner demonstrate safe, gentle exercises that will strengthen the all-important muscles of the upper back, spine and legs. Motivational and instructional, Tracy embodies a fit and pregnant lifestyle. Only $9.95.

• Super Body Bootcamp Burn It: Six Pack Abs - An innovative mix of Tae Kwon Do, Pilates, Kickboxing and Strength Training will get your body toned, tight and energized. Tracy's inspirational words will motivate you to kick, squat and crunch your way to fitter, stronger you. Only $9.95.

• Superbody Bootcamp Firm It -Kick Butt Abs/Target Buns Blast - Twenty five minutes and Tracy are all it takes to get the body you've always wanted. An innovative mix of Tae Kwon Do, Pilates, Kickboxing and Strength Training will get your body toned, tight and energized. Tracy's inspirational words will motivate you to kick, squat and crunch your way to fitter, stronger you. Only $9.95.

In addition to the fitness videos, iAmplify is also offering fitness slideshows as well. Yoga expert Kristen Eykel has 15 pregnancy yoga programs for expectant mothers what incorporate these slideshows. In her Complete Yoga Slideshows for the First Trimester, Second and Third Trimesters, Eykel helps expectant mothers stay healthier, more fit, and less stressed out throughout the entire pregnancy by focusing effective postures to help muscle tone and flexibility while offering tips on beating anxiety, queasiness and the very common discomforts associated with pregnancy. Each trimester is priced at $15.95 and contains four individual lessons, which are also for sale at www.iAmplify.com.

iAmplify offers a seamless experience for the consumer. Users log on to www.iamplify.com and set up an account; select programs and instantly access content via their personalized online library. They can also download the audio and video files to their iPod or other portable media device. iAmplify offers a variety of options for all interests and levels of subscribers ranging from one-time downloads starting at $1.99 or monthly subscriptions starting at $9.95 per month.

About Kimberly Fowler
If you've been curious about yoga, but are reluctant to take a class because you're not interested in a new “religion” or are are feeling unsure about bending your body into a pretzel, then Kimberly Fowler's Yoga for Athletes is the class for you. Fowler is the "anti-guru" on a mission to demystify the practice and offer it to the masses. She's passionate about yoga's benefits, but if you're looking for a spiritual teacher to tell you how to live your life…find someone else. "I want to empower my students to become their own teacher," she says. I hope they leave my class feeling good about themselves and what they're capable of doing."

About Juris Kupris
Juris is a trainer based in New York City and Southampton, NY, who is ACE Certified and a graduate of the World Instructor Training School. He holds certifications and accreditations in multiple specialties, including the Muscular Energy Evaluation Technique, Flexibility Training, and Pregnant and Post-partum Client Training. Juris was also a race car driver and professional model, and currently competes in, and trains clientele for, Ironman triathlons and multi-day adventure races. "Juris Kupris is one of the most sought-after personal trainers in New York City," says the New York Times.

Juris has made appearances on "The Today Show" and "Fox 5 News" as a fitness expert, and been featured in many periodicals, including the New York Times, New York Post, Fitness Rx for Women, and Women's Health and Fitness.

Juris is well known for his "equipment-free" standard and the "using your surroundings" approach to obtain an enjoyable and effective full-body strength and cardio workout. Juris believes that physical ability is a shadow of mental ability and that through a very focused and committed program, a metamorphosis of your physique and self-esteem is very achievable.

About Tracy Mallet
Tracey Mallett is a fitness expert and contributor to Fitness Magazine, Shape, HMCmagazine.com, Ocean magazine, Cooking Light, Diet and Fitness, ePregnancy, Quick and Simple, and is the fitness expert for “The Hot Mom’s Handbook.”

She has hosted Fox Fit TV’s The Method Show and its best selling videos. Tracey has also produced the 3-In-1 Patented Pregnancy System, and Super Body Boot Camp: Burn It and Firm It.

A Master Pilates Instructor, Tracey is also the owner of ATP Specific Training in S. Pasadena CA. Tracey has also brought her 15 years experience in Pilates, cardio, weight training, and yoga to create fitness programs for expectant mothers.

About Kristen Eykel
Kristen has been a faithful student of yoga since 1990. When she became pregnant with her son, she discovered the benefits of Kundalini Yoga. She gave birth faster than the midwife was able to get to her home and her husband stepped in to catch their son. Kristen was so moved by this moment that she set out to learn the Khalsa Way of Pregnancy Yoga and share it with other moms, babies and families. Kristen currently teaches Kundalini Yoga and Pregnancy Yoga and has released her own DVD, "Yoga for Your Pregnancy". Her DVD was chosen by Pregnancy magazine as an Editor's Choice for Best Yoga Video.

About iAmplify
iAmplify (pronounced: i-amp-li-fy), a leading publisher of premium digital media, provides the tools and storefronts for leading celebrities, experts and media companies to publish paid audio and video content over the Internet. The company sells exclusive content on its Web site, iAmplify.com, and via its web syndication network to portals, aggregators and distributors.

iAmplify has exclusive rights to a large catalog of content in more than 30 verticals such as fitness, yoga, nutrition, relationships, spirituality, sports and more. Content is available for download to computer or any portable media device including iPods and cell phones; and is always available online in a personal library.

Founded in 2004 by Internet pioneers Jack and Murray Hidary, iAmplify now has offices in New York City and Los Angeles. The Hidary brothers founded Earthweb in 1995 and took it public with a record breaking IPO. Then in 2001, they founded Vista Research, which was sold to McGraw Hill/Standard & Poors in April of 2005.