Instead of cloning genes Tailormade Jeanswear is cloning the fit and styling of their clients favorite pair of denim jeans.

June 12, 2006 (PRLEAP.COM) Business News
Clients send Tailormade-Jeanswear their old and worn ‘favorite pair’ of jeans to be replicated because they simply cannot find another pair that fits like them. The company's specialist pattern making team measure these well loved jeans carefully before starting on a unique computer designed pattern for the client.

Co-owner and founder Sam Meeks explains, “A large slice of our business is now in replicating our client’s favorite jeans. Once the client’s favorite jean's measurements are turned into a pattern new copies are easy to produce. Our clients simply choose any changes to the 4 F’s they wish. Fit, Fabrics, Finishes and Features and in 2 to 3 weeks they are wearing a pair of replicated custom jeans they are confident will fit them in the unique way they want."

“The service we offer allows our clients to not only get the fit they are happy with but in the styling they want instead of simply accepting what they can find in shops. The term currently used by some individuals is that the ‘prosumer’ becomes involved in the design and specification process with the manufacturer before production begins rather than simply being a consumer of goods or services.”

“Nearly 100% of our clients tell us the jeans they find in retail stores simply don’t satisfy their needs and don’t give them the comfort and fit they would like. We solve that with custom made to measure denim jeans. We take the shape, form, and desires of our clients as the starting point for a truly great fitting pair of custom premium quality jeans.”

“Tailormade Jeanswear also encourages our hard to fit clients to send their own unique measurements by measuring over their favorite fitting pair of jeans themselves. This solves one or more of their denim jeans problems such as having to try on 20 pair to find one that 'nearly' fits and wasting their valuable time looking for jeans that actually do fit well.”

“The majority of our clients have a hard time finding jeans that are short or long enough in the legs or small or large enough in the waist in the styling they like. They tell us their retail bought jeans simply don't flatter their body because they don't fit properly. Our aim is to help our clients look good, feel good and naturally feel more confident by giving them the fit and comfort they want in great fitting custom made jeans.”

“To give you an idea of the special needs of some of our clients, I personally ‘am 6’2” tall and we are making jeans for both men and women that come up to the middle of my chest. Our tallest lady client to date is 6’11” tall. We also ship jeans as big around in the waist as large trees. An 80” waist is the largest so far!” Conversely we make custom fit jeans that are absolutely tiny in comparison to their seemingly giant counterparts. We also have special requests from clients who have a medical or physical need for a pair of custom jeans they cannot find anywhere else.”

Tailors have been making custom clothing and in particular suits for centuries so what’s new here? The new twist is that computer and Internet Technology has allowed a one-to-one relationship between individuals and a sophisticated state of the art factory. This opens up the world of mass-customization for the average consumer.

The IT process was designed by Geoff Russell an e-commerce consultant from Australia who says, “You are looking at the future of manufacturing. Getting exactly what you want in products. A lot of combined electronic and human smarts go into making the transparent glue that binds the end-user to the factory. What was unthinkably complex a few years ago is now within reach of the average individual instead of only the wealthy.”

Today high value premium denim jeans fit the cloning model and in the future we can look forward to replacing other common items like shirts and jackets. If clothing manufacturers can do it today, then how long before you can clone that 1965 Mustang on blocks in your back yard? Maybe someone can knock off a copy for you? If you think about it; it’s probably only a matter of time!

Additional Information:

Tailormade Jeanswear is an American and Mauritian joint venture established in 2003 offering factory direct made to measure custom denim jeans. The organization consists of design to wet processing under one roof. Specializing in premium quality denim jeans with value added processes like hand scrapeing, screen printing, tinting, vintage looks, and special wet process finishes; basically whatever the clients want and produced to the client’s unique measurement and feature specifications.

Personalization is also offered giving the client the option of having their name or nickname embroidered inside the right fly. Special back pocket design, size and shape are also offered. Once the order is taken each garment is handcrafted through as many as 80 different customer service, smart programming, computer aided design, value added manufacturing, and wet processing operations to control the idiosyncrasies of producing a great fitting pair of custom denim jeans.

The premium quality custom fitting jeans produced by Tailormade Jeanswear are sold at far less than many of the designer jeans available on the market today. Their custom jeans are shipped to many countries around the world.

For additional information:

Contact: Tailormade-Jeanswear
Contact Person: Sam Meeks
Company Name: Tailormade-Jeanswear
Address: Mauritius, Indian Ocean
Telephone Number 230-233-2680
Fax Number 230-233-0242
Mobile 230-233-2680
Email Address sam@tailormade-jeanswear.com
Web site address www.tailormade-jeanswear.com


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