MoboVivo Launches Downloadable TV Store to Public

Calgary based, MoboVivo has been running its beta store online at MoboVivo.com with a limited number of channels and television shows. MoboVivo has chosen the Banff World Television Festival to release its newest technology, features, and content.

"We were the first to offer paid downloadable TV shows in Canada," according to Chris Moser, President of MoboVivo. "Now that our store and other technologies have been tested we are partnering and preparing to deliver more and more programming to more and more devices with our partners."

MoboVivo Inc. is the first and only Canadian company offering legal downloadable television shows for popular mobile devices like the Apple® Video iPod™. The ability to download, or sideload, to other mobile devices such as cell phones, PDAs, and the Sony® PSP™ (PlayStation® Portable) will be available later this year. MoboVivo is developing technology, Rapid Repurposing Technology, that enables content owners to meet audiences in an increasingly fragmented technological landscape - removing technological barriers for broadcasters, studios, distributors and audiences.

"We are clearly leading the way in offering audiences the choice of what, where, and how they watch television and not just in Canada," says Trevor Doerksen, CEO of MoboVivo. "Already we have seen that sales in our limited release pilots are international. This is great news for the industry."

For more information please visit www.mobovivo.com or contact Trevor Doerksen, CEO, MoboVivo Inc. (403) 608-1923, trevord@mobovivo.com.

Press Contact: Pamela O’Brien, MoboVivo Inc. (403) 668-7041, pobrien@mobovivo.com


About MoboVivo Inc.

MoboVivo Inc. is a mobile mobile entertainment, sports, lifestyle, travel, education, and prime-time television programming company using the latest technology to reach the iPod™ generation today. MoboVivo started in 2005 licencing television programming to distribute on mobile devices and leads in great ‘lifestyle on the go’ programming utilizing its proprietary Rapid Repurposing Technology™ to help reach millions of iPod™, PSP™ (PlayStation® Portable), cell phone, and PDA users. The company is based in Calgary, Alberta.

MoboVivo currently is preparing content for iPods, PSPs, and other Personal Media Players, and to be "sideloaded” onto cellular telephones and we are developing technology to allow audiences to choose what, where, when and how they view programs.

MoboVivo and Rapid Repurposing Technology are trademarks of MoboVivo Inc. in Canada, the United States, and other jurisdictions. All other company or product names mentioned may be trademarks or registered trademarks of the respective companies with which they are associated.