How to take the headache out of search engine marketing

Pascal wants to dispel the myth that businesses have to spend large amounts of time and money to learn ‘search engine secrets’ and that the only alternative is to rely on customers to stumble across websites by accident rather than be directed to them.

He explains: “When we consider that 64% of Internet users say that search engines were the main way they find things on the internet and up to 86% of websites are found through search engines, it’s clear that we have to embrace and keep up with modern technology.

“The workshop is perfect for beginners whose knowledge of internet marketing is limited, and includes the following topics: work with search engines, make your website work for
your business, practical hands-on training guidance, creating a linking strategy and driving traffic to your website.”

Managing director of J9 Design said of the workshop: “It was well constructed, interesting and easy to follow and the supporting workbook and documentation has enabled me to put what learned in the workshop into action. It allowed me to refine my strategy for the business, helping me to focus and target the areas that will reap rewards. After all, why invest in a fabulous website if no-one is going to see it?"

Summer schedule dates:

Business and Innovation Centre in Sunderland - 8 June
NECC Training Centre in Middlesbrough - 15 June
Business and Innovation Centre in Sunderland - 22 June
University of Newcastle Training Suite - 26 June
NECC Training Centre in Hexham - 6 July
Northumbria Centre for Enterprise in Ashington - 13 July
Business and Innovation Centre in Sunderland - 20 July
University of Newcastle Training Suite - 27 July

To book a place please call (0191) 487 2002 or visit www.n-e-life.com