Internet Shoe Retailer Grapevinehill Inks Deals with McDougall Interactive and The Hodnett Group to Boost Marketing Efforts

Danvers, MA – Grapevinehill, Inc., the premier source for brand name footwear and accessories at discounted prices on the Internet has signed agreements with two marketing firms, McDougall Interactive and The Hodnett Group, to further bolster its marketing efforts. Rapidly emerging as one of the Internet’s leading discount retailers of designer shoes, boots, and sandals, Grapevinehill set sales records in 2005, shipping nearly a quarter of a million pairs in 2005.

McDougall Interactive, a Beverly, MA-based interactive marketing firm specializing in search-engine-friendly design, optimization, and pay-per-click advertising will help further the company’s online presence with its award winning search engine optimization tools and interactive marketing. The Hodnett Group Inc, a North Shore-based strategic marketing and communications firm will provide broader consumer awareness through traditional public relations and marketing communications support.

“We have spent the past five years building our reputation as the leading supplier of discounted shoes, boots and sandals on the Internet and 2005 was Grapevinehill’s best year ever. We were able to double our size, add new high-profile brands such as Bruno Magli, Medium, and Mephisto and were a leading online source for western boots from Lucchese, Frye, and Dan Post. Working with McDougall Interactive and The Hodnett Group will allow us to help to further increase our brand awareness and grow demand while our management concentrates on growing the business, ” said Michael Ray, managing partner Grapevinehill

“Grapevinehill has been able to build a cult following across the web as the leading discount shoe retailer on the Internet. We want to extend that reputation and expose this great company to a broader audience and make Grapevinehill the online destination for discount brand name shoes,” said John McDougall, CEO of McDougall Interactive.

“This is really a true Internet success story - a dotcom company that not only survived the boom and subsequent bust, but that is thriving today. It’s a testament to their vision, hard work, and people’s desired to buy great shoes at great prices. We’re excited to be able to help share that story with the world,” said Jeffrey Hodnett, president of The Hodnett Group, Inc.

About Grapevinehill, Inc.
Grapevinehill.com is the premier source for brand name footwear and accessories offered at 30-60% off retail on the Internet. Founded in 2002, the company has sold more than $25 million in products, shipping from its headquarters in Danvers, Massachusetts to the doorsteps of happy customers around the globe. Grapevinehill has built an unmatched reputation for bringing its customers the service of a designer shoe-store with the convenience and price of a discount rack store. The company continues to expand its product lines, adding new brand name footwear and accessories from around the world every day. For more information please visit the company website at http://www.grapevinehill.com .