mUrgent's College Interns Learn Real-Time E-Marketing: UCR, CSUF and Chapman Students Participating

Santa Ana, CA – Over a dozen students from the University of California at Riverside, California State University at Fullerton and Chapman University are learning how to provide effective e-marketing solutions for small to medium-sized businesses at mUrgent (http://www.murgent.com), according to company CEO, Boris Bugarski.

The internship program was launched in March, 2003 under the supervision of mUrgent director of national sales, Chris Conte. Each student is assigned a marketing territory and taught to educate companies in that area how mUrgent's EMPACT e-marketing programs can help them stay in more frequent contact, build stronger relationships with their customers and increase sales.

"Our goal is to make mUrgent interns superior marketing and sales professionals by putting them in direct contact with companies that need e-marketing help. They start speaking with prospects right after their orientation and initial training session, so they learn fast what real business situations are like. By the time they finish their four-month internship, they're ready to start careers, because they have already been dealing one-on-one with mUrgent clientele,' says Bugarski, who sits on the Executive Business Council at CSUF.

Krista Rittner, a senior marketing major at CSUF, was introduced to the mUrgent program when her marketing professor Monica Perry invited Conte to address a class on the principles of marketing. Ranked near the top of her class, Rittner recognized the practical value of an internship that gave real work experience and has been so successful that mUrgent has given her a salaried position with bonus potential for each new mUrgent client she enrolls. She is now serving as a peer teacher to other interns.

"I've always enjoyed marketing studies, but I also wanted a fresh approach to learning the skills. The mUrgent internship puts me face-to-face with real people in real companies. I spend 10-12 hours per week and make dozens of telephone and office visit contacts with company prospects and clients. Besides, I receive a commission for every new mUrgent client I generate,' says Perez, a marketing classmate of Rittner who entered the intern program in April, 2003, echoes her enthusiasm for hands-on experience.


About mUrgent
mUrgent, an e-marketing authority, delivers EMPACT, a proven, easy-to-use e-marketing solution businesses can rely on to automate more frequent, personalized communication to your customers for a higher return on your marketing investment. For more information, visit http://www.murgent.com
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