Cosmeceuticals Market Leaps Past $13 Billion in 2005

New York, April 21, 2006 — America’s addiction to youthful looking skin has moved beyond Botox and facelifts into the swiftly growing world of cosmeceutical treatments—everything from anti-wrinkle creams and home facial peel kits to lip-plumping lipstick and vitamin-infused shampoo—which last year jumped by 7% to more than $13.3 billion, according to Cosmeceuticals in the U.S., a new report from market research publisher Packaged Facts.

Packaged Facts, a division of MarketResearch.com, projects that the cosmeceuticals market, made up of skincare, makeup and haircare products, will surpass $17 billion in 2010, with growth for the entire period between 2005-2010 showing a rousing total gain of 29.4% or $3.9 billion. At $7 billion in 2005, skincare is clearly the power category as high-octane, anti-aging creams, micro-dermabrasion home kits, and wrinkle remedies—often “doctor endorsed”—have exploded onto the retail scene, thanks to heavy in-store promotion and advertising.

Indeed, the cosmeceuticals retail marketplace appears to now be fragmented forever, as products are sold through an expanding range of upscale department stores and specialty stores: spas with retail counters, pop-prestige open-sell formats, traditional department stores, mass channels (mainstream supermarkets, chain drugstores, mass merchandisers), and the ever-burgeoning sphere of e-tail.

And the audience craving that youthful glow is no less diverse.

“The stereotype of this being a “women only” market is passé, as increasingly men, twenty-somethings, and surprisingly, teens, are fearing age and turning towards cosmeceuticals to retain their youth,” notes Don Montuori, the publisher of Packaged Facts. “While aging baby boomers are still the best target, marketers would be wise to not overlook the broader reaching consumer base.”

Cosmeceuticals in the U.S. comprehensively reviews new cosmeceutical products and trends, offers competitive profiles of leading marketers along with key advertising strategies, provides an in-depth analysis of the retail milieu, and looks at consumer trends and behaviors surrounding a wide range of cosmeceutical treatments. Priced at $3,000, this report can be purchased directly from Packaged Facts by clicking: http://www.packagedfacts.com/pub/1194585.html. It is also available at MarketResearch.com.

About Packaged Facts
Packaged Facts, a division of MarketResearch.com, a leading provider of industry-specific market research reports, publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, foods and beverages, and demographics. For more information visit www.PackagedFacts.com, or contact Tom Ehart at 240-747-3014, or tehart@marketresearch.com.