Stag and Hen Weekend Experts, Release Travel, Launch New Website

Bournemouth, UK, 19th April 2006

Release Travel has announced the launch of its new website, which became live in January, following major transformations to the site during the Christmas period.

Announcing it as a complete success, visitors to the site at http://www.releasetravel.co.uk in the early hours of January 8th were among the first to experience the site’s new user-friendly navigational design and a host of other impressive features including a live Agent Messenger System (AMS), enabling live online enquiries.

The Release Travel web site has been instrumental to the company’s success in the Stag and Hen Weekend industry over the last four years and with the hard work and investment that has gone into this latest version, Release Travel M.D Daniel Landen remains confident that further expansion is set to come.

“The latest improvements to the site reflect our ongoing ambition to shape the Stag and Hen Weekend market for years to come. We aim to make preparing a Stag or Hen Weekend easier than ever before for the customer and also to remove the associated stress and anxiety from this process with the attentive support of our weekend coordinators.”

“By offering smooth and simplified navigation throughout the site as well as functions including the ‘Agent Messenger System’, ‘testimonials’, ‘special offers’ and ‘news & stories’, I feel that we are taking major steps towards achieving these goals”

A bespoke content Management system running behind the scenes of the web site has been built by Release Travel with a principal motivation to be highly responsive to customer and market demands online.

The Release Travel web site offers separately tailored hen
and stag mini-sites currently receiving thousands of visitors a month. To view go to http://www.releasetravel.co.uk/hen-weekends/hen-weekends.php or http://www.releasetravel.co.uk/stag-weekends/stag-weekends.php Comprehensive guides to 11 European and 24 UK destinations are widely used by visitors as well as full breakdowns and summaries of each activity and venue available in each location. The site also promotes Mixed Group Weekends, Personalised T-shirts, has a supplier contact page and a biannual competition.