Dance mania drives dancewear sales.
January 06, 2005 (PRLEAP.COM) Business News
Once the domain of professional dancers, dancewear and dance shoe manufacturers are seeing sales increase as more and more men and women find dance a fun way to relax. From Jive to Jitterbug, Tango to Salsa dance classes are full of a new breed of social dancer, keen to learn new steps, have fun and meet new friends in the process. Dance has seen a resurgence in recent years across the generations.
Many develop their new found hobby further and invest in the "gear", whether dance sneakers for comfort or more formal dance shoes to get the "look". Dancewear is popular too from circle skirts to jazz pants. Modern fabrics and designs deliver easy to care for clothing that is functional and fashionable.
Dancewear and dance shoe manufacturers and retailers are delighted as a whole new mass market opens up before them. Year on year sales are increasing rapidly with new brands and styles being developed and as manufacturers adapt to the demands of the new social dance market.
Dance is back!
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