Media Syndication Global Returns as the Prominent Player in Direct and Consumer Products Marketing in 2006

April 19, 2006 (PRLEAP.COM) Business News
“We have all the right components in place to return MSG as a preeminent leader in multi-channel marketing, with an experienced management team, innovative brands, prestigious licenses and established distribution channels to drive revenue and volume,” said Nusbaum.

For more than 25 years, MSG has marketed and sold millions of products from well-known brands such as Disney, Pepsi, Emerson Electronics, John Deere, Coleman, Sunbeam, American Tourister and the TV-promoted impulse brands. These items have been sold based on MSG’s foremost position in credit card statements, direct response television, consumer catalogs and traditional retail chains.

Nusbaum continues, “Taking MSG to the next level will include expanding our marketing efforts domestically and internationally, by working in concert with an elite group of direct marketing and consumer products partners that add value to our platform.” He added, “We are already a profitable company, and our value proposition includes measuring results and scaling the business based on introducing unique merchandise at competitive prices to the global marketplace.”

Former owner and direct marketing pioneer, Ben Giordano founded MSG in 1982 and established it as a perennial leader in credit card insert, and multi-channel distribution.

Under Nusbaum’s leadership, the newly acquired and re-capitalized MSG has already started to regain its leadership position in the industry, focusing on its core business strategy: developing, and distributing innovative, licensed and patented lines of consumer products.

MSG MEDIA CONTACT: LORI GINO, 212.683.8533; LORIG@MEDIASYND.COM

MEDIA SYNDICATION GLOBAL, LLC, 245 FIFTH AVENUE, 5TH FLOOR, NEW YORK, NY 10016
(P) 212.683.8533 (F) 212.683.8207