Internet marketing with press releases explained in new ebook from Falbe Publishing
April 05, 2006 (PRLEAP.COM) Business News
Press releases are not just for the print world anymore. The internet is an important medium to any publicity campaign, and the new ebook from Falbe Publishing "Creating Publicity with Free Online Press Release Distribution" reports on the emerging opportunities on the internet for delivering promotional messages."Creating Publicity with Free Online Press Release Distribution" guides people through the process of planning press releases, writing them, and having them distributed online for free or very low cost. Many internet companies deal in press releases, and this ebook identifies the many advantages of submitting news to these sites.
Using online press releases allows people to reach many readers, have their information and links spread around the internet, generate traffic to their websites, and increase their search engine optimization. This is achieved because website publishers and bloggers snatch up and republish news every day. Issuing press releases also promotes an individual's or company's image and brand.
Tracy Falbe, the author of "Creating Publicity with Free Online Press Release Distribution," initially researched the subject while planning her publicity campaigns for her other books. After collecting information and links about press release distribution companies, she realized that the information would be useful to other people. To round out the book, she drew upon her education as a journalist and included instructions and tips about writing effective press releases.
Along with reporting about the ways to distribute press releases online, Falbe describes some of her experiences and results from various press releases. "Creating Publicity with Free Online Press Release Distribution" also offers tips on incorporating press releases with other promotional efforts and how to use them with the print media as well.
Falbe Publishing of Chico, California officially released the ebook in Adobe PDF format on April 5, 2006. The publisher’s website http://www.falbepublishing.com has complete information about this title and other books by Tracy Falbe.