MobileMax Launches Major Initiative to Recruit Calling Card Providers for Revolutionary SmartPlug for Mobile Market

MobileMax, the leading provider of intelligent solutions for the calling card industry, announced today that following the initial success of its SmartPlug in the market, it is undertaking a major drive to recruit calling card providers around the world. SmartPlug orders have already been received from calling card providers in the US, Canada, Mexico, Belgium, Turkey, Israel and others.

MobileMax SmartPlug is a revolutionary product that addresses one of the major challenges currently facing calling card providers - how to better penetrate and serve the mobile market.
Building on existing calling card solutions, MobileMax offers the following benefits to calling card providers:

Intelligent solutions for enabling access into the lucrative mobile market

New revenue streams from untapped market segments

Rapid return on investment with low capital expenditure or operating expenses.

Optional hosted and revenue sharing business models

Low start-up costs and rapid time-to-market with clear and fast returns

Ability to provide a solution to their customer base for international mobile dialing

"We are very encouraged by the initial success of the SmartPlug in the market and the orders we continue to receive,” said Raanan Cohen, CEO at MobileMax. “On the basis of this success we have taken the decision to ramp up our reseller network. It is our goal to provide all mobile users with the ability to make international calling card calls, simply and inexpensively from their mobile devices.”

MobileMax will be presenting at the Intelle-Card Expo in Miami in mid-March. As a special promotion during this event, calling card providers will receive a 20% discount off initial orders of 50,000 or more SmartPlugs that are received at the MobileMax Booth 518.

For more information about joining the MobileMax community of resellers, interested companies should contact Gaddi Menachem at info@mobile-mx.com.


About MobileMax
MobileMax develops, markets and supports a unique patent-pending technology that enables carriers and service providers to dramatically increase usage and ARPU while substantially reducing cost for mobile users. MobileMax’s revolutionary SmartPlug seamlessly diverts outgoing calls to a calling card platform that enables mobile users to enjoy lower rates without the dialing hassle.

MobileMax corporate headquarters are based in Herziliya, Israel. For more information about MobileMax, please visit our website: www.mobile-mx.com.