SafetyCare® Vision Plan Outlines Initiatives to Redefine Security Monitoring Business

HACKENSACK, N.J. – March 11, 2006 – SafetyCare, Inc. an innovative business that merges security systems with a virtually endless range of safety, health and wellness services, today released details about its 15-year vision plan, described as “SafetyCare 2020.”

In preparing for long-term growth, SafetyCare officials have developed a state-of-the-art, 24-hour monitoring facility, investing millions of dollars in the latest infrastructure before accepting their first customer. The company, to date, has also spent more than $1 million in staff training, making SafetyCare employees the best prepared in the industry.

SafetyCare is the only company in the United States that incorporates security monitoring with other vital services, such as family counseling, health care support and worldwide access to critical information and services. Through investment in infrastructure, people and the disciplines outlined in “SafetyCare 2020,” the company means to establish itself as the new standard in security monitoring.

“With the most advanced central station in the industry, SafetyCare is now developing a full complement of products and services to maximize our technological investment,” said Glenn Fischer, president and CEO, SafetyCare. “We are now creating a system that will propel the entire security industry to a new level by 2020.”

SafetyCare’s greatest attribute is its leadership. Company officials are leaders in the industry, having run the largest central station monitoring businesses in the country over the past three decades.

Before these industry veterans founded SafetyCare, they hired an independent marketing research firm to conduct consumer focus groups. The findings showed that in order to supplement the security and medical products they were purchasing, consumers wanted access to security professionals 24-hours a day for questions or concerns about their hardware and personal security.

Peter Giacalone, executive vice president of SafetyCare, said the company now stores the secure medical information and emergency contact information of its Members, allowing the confidential information to be accessible to authorized individuals, anytime, anywhere. With the value of such a service, he said, the company is prepared to leverage its technology to become one of the largest access points for this important information over the next 15 years.

“SafetyCare: 2020” focuses on maximizing technology and introducing new services, allowing SafetyCare customers to continually receive unparalleled safety, security and wellness services. This effort is now underway in a number of areas, including:

Telemedicine. SafetyCare has established an agreement with an international provider of in-home monitoring systems for people who live in rural communities. Through these technologies – and SafetyCare’s UL central station monitoring – Members can have their health monitored remotely by professional medical specialists. Through telemedicine’s rapidly evolving technologies, which include a number of high-tech, in-home systems, primary care physicians can remotely monitor Members and provide treatment and referrals in a precise manner. Telemedicine is already popular in Scandinavian countries; its technologies are ideal for rural America.

SafeAssure. Consumers, whether through their employer, their alarm company, or individually, have the choice to subscribe to individual service options, including emergency notification and medical information maintenance and retrieval, as well as wellness counseling, whether or not they have a security system. This program is flexible and offers consumers a choice of four service levels.

Now, Authorized Partners can present a virtually endless array of security service combinations to their subscribers; as well obtain a steady stream of new business leads through SafetyCare. Such choices are especially beneficial to dealers continually seeking to increase revenue through value-added service options for their customer base. SafetyCare also offers group and volume discounts.

GPS. The home security industry has just scratched the surface regarding how GPS can provide home security, safety and wellness services. Through “SafetyCare 2020,” the company is implementing a number of products over the next 15 years that will maximize technologies to serve families, seniors, people with disabilities and residents of rural communities, in addition to the traditional commercial services available.

Industry Partnerships. There are many parallel industries that serve clients who can directly benefit from SafetyCare’s vast range of security, safety and wellness programs. By developing strategic partnerships with such entities as schools, government and insurance companies, SafetyCare will bridge the gap between home security and other industries, further creating new opportunities to grow Authorized Partners’ client bases.

Expanding Expertise. One of the ways in which SafetyCare is unique from the field is in its front line staffing. Those who respond to calls in the central station are trained first responders, including registered nurses, police officers, psychologists and EMTs. Additionally, SafetyCare is comprised of response teams specifically trained in such areas as drug abuse, alcoholism, and stress reduction. These wellness personnel communicate in strict confidence with subscribers for health crisis counseling, consultation, conflict resolution, problem solving, critical incident intervention and many other services.

“SafetyCare’s continual investment in products and services allows us to be a leader in these sophisticated markets, greatly benefiting our Authorized Partners and subscribers of traditional alarm monitoring,” Giacalone said. “By providing an unprecedented level of service, our Authorized Partners and Members now have access to all these technologies and high-level staff for their traditional services. SafetyCare is committed over the next 15 years to continually elevate this level of service.”

“There is tremendous value in this industry when you build a platform from the ground up and infuse it with value and a growing range of innovative services,” Fischer said. “SafetyCare 2020 is our planning document, allowing us to grow and service a stable force of accounts with new and nontraditional services. The infrastructure that we have built makes it possible for SafetyCare to experience enormous growth by 2020 and accommodate whatever challenge may arise.”

SafetyCare is redefining security and safety – utilizing a high-tech central station system platform environment to monitor and support its nationwide Authorized Partner program and independent dealers and Members with a virtually endless range of security, safety, health and wellness services. SafetyCare subscribers can immediately access support services 24-hours-a-day by calling from anywhere in the world. SafetyCare offers Members medical record archiving and retrieval, certified professionals for support during medical emergencies, as well as health crisis counseling, consultation, conflict resolution, problem solving and critical incident intervention, among many other services. Dealers rely on SafetyCare for a broad range of services, including stress, family problems, mental health issues and addictive behaviors. For more information, visit www.SafetyCare.us or call 1-800-280-6436.

-end-