New Research Estimates Pet Training Product Sales to Jump 40% by 2010

New York, March 12, 2006 — With consumer interest in pet obedience training at an all time high, sales of pet training products have soared by more than 25% in the last four years and are expected to jump 40% by 2010, according to Market Trends: Pet Training Products, a new report from Packaged Facts, a division of MarketResearch.com, a leading provider of industry-specific market research reports.

With training treats experiencing the swiftest growth at 10% annually since 2001, Packaged Facts projects that overall pet training product sales reached $395 million in 2005 and will expand to $551 million in 2010, aided by strong growth in the treats, electronic devices, and collars/leads/harnesses sectors. Other training devices such as clickers, training dummies, and agility training aids are also expected to continue expanding as consumers strive to achieve success as “pet parents.”

Retailers have certainly caught on to the pet parenting phenomenon, with many scurrying to offer in-house pet training services, which in turn fuels sales of products specifically designed by pet owners to be used in training—including pet containment systems, puppy pads, and bark control collars—a cross-sell trend that has breathed new life into previously lackluster product categories.

“Training is a theme that crosses many product categories, and offering obedience training has helped retailers build trust relationships with pet owners, helping them develop healthier and happier relationships with their pets,” said Don Montuori, the publisher of Packaged Facts. “The end result is that consumers are flocking towards premium and professional-style training products, which is causing sales to grow at a very rapid rate.”

Providing a comprehensive look at crates and accessories, training pads, electronic devices, collars, leads, and harnesses, training treats, behavior modification, and other devices, Market Trends: Pet Training Products examines new product trends, offers competitive profiles of industry leaders, and looks at consumer trends and behaviors surrounding pet training products. Priced at $1,995, this report can be purchased directly from Packaged Facts by clicking: http://www.packagedfacts.com/pub/1087711.html. It is also available at MarketResearch.com.

About Packaged Facts
Packaged Facts, a division of MarketResearch.com, publishes research reports on a wide range of consumer industries, including consumer goods and retailing, foods and beverages, and demographics. For more information visit www.PackagedFacts.com, or contact Tom Ehart at 240-747-3014, or tehart@marketresearch.com.