Sitewire Announces Huge Success in Seventh Annual Baby Diaper Drive

March 02, 2006 (PRLEAP.COM) Business News
Tempe, Ariz. – Sitewire Marketspace Solutions, (www.sitewire.net) an e-marketing consulting firm based in Tempe, Arizona, announced that an unprecedented amount of diaper and emergency fund donations were raised for the Seventh Annual Baby Diaper Drive. The drive benefits families served by Homeward Bound, Arizona’s largest transitional housing provider serving homeless and domestic violence families with children throughout Maricopa County.

The Seventh Annual Baby Diaper Drive was launched with the initial goal of collecting 55,000 diapers and $55,000 in Emergency Funds. Actual collections for this year’s Baby Diaper Drive equaled 90,319 diapers and $60,155 in emergency funds. Of the total diapers and funds that were collected, Sitewire alone contributed 11,442 diapers and nearly $800 in emergency funds.

The drive was held from November 15, 2005 through January 15, 2006, in an effort to raise enough supplies for an entire year’s worth of baby needs for the beneficiaries of the donations. Those who will benefit from the Baby Diaper Drive are Homeward Bound families, including displaced victims of Hurricane Katrina. Aside from diapers and funds, the Baby Diaper Drive also collected donations of formula, wipes and playpens. The emergency funds collected will go towards other special needs such as hearing aids, speech therapy, glasses and prescriptions for the children and babies of Homeward Bound.

This is the second consecutive year that Sitewire has helped donate its time, resources and online marketing expertise to the cause. Sitewire helped contribute to the cause by setting up Homeward Bound‘s Web site last year, which allowed people to make contributions online. Sitewire collected diapers this year through an internal incentive program, hoping to encourage employees to get personally involved with the drive. Employees were divided into three teams, who then created their own strategy in order to collect the most diapers. Team “Sweet Babies” came out on top by holding a rummage sale where they donated clothes, electronics, books and other items, and then used the dollars they made to purchase diapers. Teams also collected diapers by asking their holiday party guests to open their hearts to the cause and get in the holiday spirit by bringing along donated contributions. Sitewire was not only successful at donating thousands of diapers and hundreds in emergency funds, but the drive further enforced an already strong internal camaraderie and exemplified how much could be accomplished with teamwork. “After having the opportunity to visit Homeward Bound first-hand to witness how our donations would benefit the women and children in need, we all felt such a powerful drive to help in any way we could. What a great opportunity it was for us to connect as a team and work towards this great goal,” said Sitewire employee Lacey French.

Homeward Bound is a 12 to 24 month program that provides comprehensive services to assist families achieve economic independence, secure long-term, safe housing and break multi-generational cycles of homelessness, welfare dependence and domestic violence. There is a 95% success rate for those families completing the program.

For more information on the success of the 2005 Baby Diaper Drive and how you can make your donation, please visit www.babydrive.org.



About Sitewire
Sitewire Marketspace Solutions, LLC is an e-marketing consulting firm focused on customer attraction, conversion and retention through strategic marketing, Web application development, loyalty marketing as well as solution support and management. Since its establishment in 1999, Sitewire has grown to become a positive, dynamic workplace where internal camaraderie and involvement in the local community is as important as achieving company goals. For more information, please visit www.sitewire.net or call 480.731.4884. Sitewire is a proud recipient of the 2005 FORTUNE Small Business and Winning Workplaces “Best Bosses” Award and the 2005 Monster.com “Spirit of Enterprise” Award.