Demand for eMarketing Services Prompts Staff Additions

Elliance announced the addition of three new members to its team of eMarketing experts. These staff additions will enable the company to expand their services and respond to the escalating demand for online marketing.

Isaac Gierard, appointed as a new media developer for Elliance, graduated in September 2005 from the Art Institute of Pittsburgh. His duties include constructing interactive web applications with Ajax software and exploring new media outlets to give the company an edge in the mobile technology market. He resides on the North Shore.

Also hired as a new media developer is Michael Krotscheck. He’ll use his expertise with Flash technology to add animation and interactivity to client websites. A graduate from Carnegie Mellon University, Krotscheck is currently enrolled in the MBA program at the University of Pittsburgh’s Katz School of Business. Krotscheck was most recently employed as a Consultant by the Abreon Group. He resides in Beechview.

April Weitzel has been hired as Elliance’s director of marketing. Weitzel has seven years of experience in search engine optimization and email marketing, and excels at helping companies develop an online presence. Formerly a member of the online higher education web strategies division at Education Management Corporation, she is a graduate of the University of Pittsburgh’s Katz School of Business and Point Park University. Weitzel resides in Crafton with her husband and daughter.

“I’m looking forward to taking a part in increasing revenues and having the company recognized as one of the top five eMarketing firms within the next three years,” said Weitzel.

Elliance is an eMarketing firm specializing in results-driven websites for mid-sized and enterprise companies. Clients include Maps.com, Black Box, Mellon/Dryfus, Diebold, Medrad, Carnegie Mellon University, Waterpik Technologies, Readers Digest and many others. During its 12 + years of experience, Cisco, Dell, the eMarketing Association and others have cited Elliance as one of the top innovators in the use of technology to deliver Internet marketing solutions.