Fountain Hills, AZ Author Publishes Life Insurance Sales Book

The Prospect Says Yes!: A Handbook for Selling Life Insurance, a new book by Jim Van Houten, CLU, CHFC, MSFS, MSM, has been released by Dorrance Publishing Co., Inc.

Success in the life insurance business requires both sides of the coin. One side is the product knowledge that insurance companies do so very well. The other side of the coin is dealing with people. This handbook will help new agents succeed and veteran agents grow to a higher level of success. It covers a proven prospecting system, handling objections, closes, scripts, and presentations that sell. This handbook covers both the personal and business markets.

The Prospect Says Yes! will increase agent productivity and reduce agent turnover. This handbook will be with the agents throughout their careers.

The Prospect Says Yes!: A Handbook for Selling Life Insurance is a 98-page paperback with a retail price of $12.00. The ISBN is 978-1-4809-4997-3. It was published by Dorrance Publishing Co., Inc of Pittsburgh, Pennsylvania. For more information, or to request a review copy, please go to our virtual pressroom at www.dorrancepressroom.com or our online bookstore www.bookstore.dorrancepublishing.com.