MYTEGO.COM AND FIREFLY MOBILE, INC. PARTNER TO DELIVER MOBILE PHONE PERSONALIZATION

Winnipeg, MB (PRLEAP)-Working to provide consumers with a fun and personalized experience for mobile phones, myTego, Inc. has partnered with Firefly Mobile, Inc. to allow kids to personalize their Firefly phones.

The award-winning Firefly phone was designed especially for kids ages 8-12, and with the control parents require that “adult” mobile phones don’t provide. It’s small, durable and shaped to fit a younger hand. With kid-friendly buttons and simple features that allow parents to control all incoming and outgoing calls, it’s the fun way to keep kids connected to the people who matter most in their life.

Kids love to put their personal stamp on everything in their lives, from their backpacks and school notebooks to their skateboards and bikes. And it doesn’t stop there; a kid’s passion for expressing themselves extends to their electronic gadgets and mobile phones. Recognizing this need for self expression, myTego and Firefly Mobile, Inc. developed a co-branded web site that allows kids to design and order personalized Tego skins for their Firefly phone.

The service is now available through www.fireflymobile.com or through www.mytego.com/partners/firefly. Kids can create their designs based on design elements including images and artwork that are available on the site, or they can upload their own designs. Images can be skewed, stretched, or rotated, background colors can be changed and text can be included. Kids can use a combination of designs, colors and text to create the front and back skins for the Firefly phone. Once the design is completed online, it is transferred to a removable, adhesive-backed vinyl phone skin that is manufactured with the highest quality materials and a precision cut for the Firefly phone. It is shipped within 5-10 business days for US$15.00 shipping included.

myTego.com brings its users a superior level of customization and personalization through the use of removable, adhesive-backed vinyl phone skins that are manufactured with the highest quality materials and are precision cut for each device model to ensure a perfect fit. Each Tego skin is manufactured individually, specifically as designed by the customer.

“We’re excited about delivering the capability for Firefly customers to create personalized Tego covers”, said Johnny Kien, Marketing Advisor for myTego, Inc.


“The Firefly phone is about self-expression, both in the literal sense of being able to communicate with family and friends, and also about how kids can make the Firefly phone undeniably their own,” said Fred Bullock, Firefly Mobile’s Chief Marketing Officer.

About myTego, Inc.
myTego, Inc is the leading producer and global distributor of custom personal brand products and concepts. myTego, inc. provides the highest level of personalization using a unique creative interface at www.myTego.com, where users can see their device in real time and make any and all creative adjustments. TEGOs are about being able to express personal tastes and stand out in a world with a zillion Motorola's, iPods, Nintendo's, Nokia's , etc. Tego’s are made with the highest quality materials available and are precision cut to cover the device to help protect it while also offering a personal touch of style. Each TEGO Skin is NOT mass-produced to sit on store shelves; the customer has the unique satisfaction that each one is manufactured specifically and individually only for them.

myTego makes Tego custom skins for all the major portable electronic devices such as Cell Phones, Camera Phones, Electronic Organizers, MP3 Players, Gaming units, and many other devices. This includes worldwide brands, including Apple, Nokia, Samsung, Motorola, Nintendo, Sony Ericsson, Kyocera, Microsoft, Siemens, NEC, Sanyo, Panasonic, Blackberry, Handspring, and HP to name but a few. myTego, Inc is headquartered in Winnipeg, Canada, with satellite offices in Toronto, Canada and the UK. For more information, please visit www.myTego.com or call 1-866-9MY-TEGO.

About Firefly Mobile
Firefly Mobile is a privately held company with worldwide headquarters in Chicago, Illinois, and a regional office in Northern California. Firefly Mobile designs, develops and sells the Firefly phone, accessories and airtime services. The Firefly phone was designed from the ground up to address the needs of pre-teenage kids and their parents. Kids love the Firefly phone because it’s designed just for them and allows them to stay in touch with their family and friends by pressing a few keys. Unlike adult mobile phones, the Firefly phone provides parents with the control features they need in order to conveniently manage calling costs and access to calling features. Firefly phones are currently sold in the U.S., Canada, Mexico and South America. For more information regarding Firefly Mobile products visit the Firefly Mobile web site at fireflymobile.com. Firefly Mobile is the proud recipient of the 2006 ‘Best of Innovations’ Award from the Consumer Electronics Association (CEA) which was presented at CES 2006, the Cellular Telecommunications & Internet Association’s (CTIA) 2005 Winning Wireless Widgets Award, LACP’s 2005 Silver Magellan for Communications in the product launch category, and the 2005 ‘Good Design’ Award presented by the Chicago Athenaeum: Museum of Architecture and Design.





# # #