DeepAnalysis Featured in New Ina Steiner Book

HammerTap, a Utah-based market research company, is featured in the new, highly-applauded book Turn eBay Data into Dollars, which hit bookstores and Amazon.com the second week of January. The book has already received rave reviews from editors and critics such as Leslie Walker, of the Washington Post and Janelle Elms, an eBay University instructor.

Regarding eBay research, Ina Steiner, author of the new book and founder and editor of AuctionBytes.com, says: “Have no fear—you don’t need an MBA or specific technical knowledge to use eBay data. You already have the secret to boosting your eBay sales and profits. You just have to know where to look.”

In Turn eBay Data Into Dollars: Tools and Techniques to Make More Money on Every Transaction (McGraw-Hill; January 2006; $29.95), Ina Steiner shows how to use HammerTap’s DeepAnalysis to research new products and determine if they will be lucrative in the competitive eBay marketplace. Readers will learn how to increase their sales and profits by using tools and techniques that help them sell smarter, not work harder. Steiner provides a first-hand look at the kinds of eBay data tools that are available, how to use them, and how to apply them for great results.
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