OpenArc Investigates the Rise of Mobile Apps in New Infographic

May 19, 2016 - With the increasing speed of life and technology, it's no surprise that mobile apps have cemented their position on top of the tech world. Discover how mobile apps came to power with help from the team at OpenArc.

One in five people in the world owns a smartphone, while one in seventeen owns a tablet. It goes without saying that mobile devices are becoming omnipresent around the globe. In fact, many experts predict that by 2017, the demand for mobile app development will grow so high that many internal IT departments will not be able to keep up.

There are several reasons for this mobile application domination, but the most important of all may be the added convenience it provides to a customer. There is an app for almost every need consumers might have – from finding a way to work in the morning to monitoring sleeping patterns at night. Often, there's no better channel to drive content and services to consumers.

Customers, however, aren't the only ones who are benefiting. The majority of small businesses now use apps to increase productivity and build their bottom line. Ninety percent of mobile searches result in an action, and mobile shopping has become a new normal. And even if they aren't making a purchase on a mobile platform, 60 percent of customers use their phones to search for products - comparing prices and reading reviews before they make a purchase.

A mobile app provides your customers with 24/7 access to your brand, often resulting in a huge boost in engagement while cultivating customer loyalty through sincere connections. In a world where no one has the time or desire to wait, a mobile app gives customers access to your brand at the push of a button - providing them with the opportunity to make a direct connection and get instant information.

By the year 2020, roughly 80% of the adult population will own a smartphone. Don't leave your business to catch up to the competition - get a head start on the mobile revolution with help from OpenArc. Discover the benefits of creating a mobile app for your business by visiting https://www.openarc.net/our-blog/openarc-101-are-apps-taking-over.

OpenArc is a technology consulting firm specializing in talent, strategy, and software development services. We are collaborative problem solvers, providing a spectrum of blended, innovative technology solutions that address today's complex technology needs and enable client strategies. Our expertise and transparency lead to powerful, measurable results. Discover all the ways we can help your organization be more successful at www.openarc.net.