Response Innovations Inc. creates "The Research Department in a Box"* program for publishing, communications, media, direct response, and investment bankers.

Hershey, PA January 2006

The unique Research Department in a Box* program can create a research capability within your organization for new product concept screening, media and advertising studies, subscriber and readership surveys, customer surveys of all kinds, and more!

Response Innovations, Inc. has developed this unique research system for publishing, direct marketing, media, communications, investment banking and consulting companies.

The system includes and easy-to-use new product concept research system based on the Reader’s Digest system developed in the early 1970’s and protected by Response Innovations for many years. It also includes a sophisticated Internet research capability to provide answers to your readership, advertising, marketing, editorial, product, competitive information questions, quickly and accurately.

The system is custom installed in each company based on actual research results from surveys completed as part of the program.

This is not a program that teaches you how to use Syndicated services. This system will allow you to undertake your own custom research and reduce your costs and increase your customer, subscriber, or database knowledge. This system allows almost anyone in your organization to use the Internet research portion of the program and receive answers almost overnight.

If you believe your organization requires in-house research capability that can provide answers on new products, editorial direction, subscriber and readership studies, new product concept testing, plus any other type of research required, please contact us.

Response Innovations, Inc. has been providing research, information, and business intelligence services to media, communications, publishing and direct response organizations for over 25 years.


* Research Department in a Box is atrademark of Response Innovations, Inc.