Tacky Box Set: Buy One Give One for World Kindness Day on November 13

November 5, 2014 - DALLAS, TX-In celebration of World Kindness Day on November 13, 2014, the Campaign for Kindness will donate a Tacky Box Set to a Dallas Independent School District elementary school counselor for each purchase of the Tacky Box Set that includes Nautilus Award-winning children's book, Margo's (or Max's) Magnificent Choice.

Chris Phelps, founder of the Campaign for Kindness says, "We believe it is our collective obligation to spread the message of kindness to every single child, before the words and actions of others make their mark."

She continues, "We want children to believe that they can make the world a better place, simply by being kind to the people around them. The best time to reinforce this is when there is a message to unite people globally through kindness on November 13."

The World Kindness Movement (WKM) began with a meeting in Tokyo on September 20, 1997, where seven nations and kindness movement groups signed a "Declaration of Kindness." At the first WKM conference in Tokyo the following year, November 13 was established as World Kindness Day, to be observed each year. The organization's mission is to inspire individuals toward greater kindness and to allow nations to work together to create a kinder world.

Kindness is about good deeds – such as donating books, food or clothes in your local community – and spreading smiles. Pledging to commit to kindness is at the heart of the Campaign for Kindness. And it's never too early – or young – to start. Purchasing Margo's (or Max's) Magnificent Choice is an act of kindness toward both the book's recipient and the child who will receive his or her own Tacky Box as a result.

In the Journal of Happiness Studies, a team of Japanese social scientists report that by counting their own acts of kindness toward others for one week, happy people become happier and they became kinder and more grateful through this subjective counting.

What is Campaign for Kindness?
The Tacky Box Campaign for Kindness is a collaborative effort to make the world a kinder place, one child at a time, by arming all kindergarten, first and second graders with their own Tacky Box Sets. Supporters of the campaign believe in the need to make the world a kinder place and that real change begins with children. By teaching children the power of words and actions and the importance of kindness at a young age, before the world makes its mark, we can collectively create a better world.

The key to the campaign's effectiveness is gifting a set to all children, not just those whose parents value the lesson and have purchasing power. Because educators play such an influential role in the lives of young children, these Tacky Box Sets will be introduced in the classroom. Each child will have their own set to take home to help monitor the world around them, regardless of what their home environment is like. The overarching goal is to create a national ripple effect of kindness as more and more children learn to distinguish between kind and "tacky" words and actions and make the choice to be kind.

What is Tacky Box?
Tacky Box is an award-winning interactive set that teaches children to choose kindness over tacky language and behavior. In addition to the 32-page hardback Margo's (or Max's) Magnificent Choice, the set includes a special notepad for writing down tacky words and actions, an authentic wooden Tacky Box to put them in "to remove them from the mind and heart," and directions for use from the authors. The Tacky Box Set is available for purchase at www.TackyBox.com. Each set costs $29.95 plus shipping.

Margo's (or Max's) Magnificent Choice was honored this spring with a 2014 National Nautilus Book Award. The Nautilus award, considered one of the major book awards, seeks to acknowledge books that "promote spiritual growth, conscious living and positive social change – with the hope of offering life-affirming options with imagination and possibility to a world that longs for a new story."

For more information on the Tacky Box Set, go to www.TackyBox.com; Facebook – www.facebook.com/TheTackyBox; Twitter – www.twitter.com/thetackybox; YouTube – www.youtube.com/thetackybox; or Pinterest – www.pinterest.com/thetackybox.

Media Contact
Dana Cobb
972-955-9747
dana@trizcom.com