e-FocusGroups Celebrates 15 Years in Market Research Industry

October 21, 2014 - San Francisco Bay, California – e-FocusGroups, a leader in the field of market research, has just marked its 15th anniversary in the business. Founded and directed by trained psychologist David Van Nuys, the company has earned praise through the years for its qualitative and quantitative research tools, which are designed to help clients accurately gauge audience response to specific products or services.

Guided by Dr. Van Nuys' 20+ years of experience in market research, e-FocusGroups collects customer input relating to new product development, product naming, customer satisfaction, brand image testing, and similar factors that impact the health of an organization. To this end, the company has developed and refined a range of data-collection tools. These include online text-based focus groups conducted in real time, in addition to more traditional face-to-face groups.

e-FocusGroups also manages multi-day threaded discussions on bulletin boards for in-depth feedback, webcam groups that allow clients to analyze physical expressions of customers, mobile market research, and other services.

A boutique firm, e-FocusGroups provides clients with personalized, undivided attention, ensuring that they get the most out of the company's vast experience in market research. This individualized approach has enabled e-Focus Groups to add steadily to its extensive list of clients, which includes Apple, Dell, Electronic Arts, Chevron, General Motors, Xerox, Match.com, Bank of America, and many more organizations in a variety of fields.

For further information about the company's market research services, please visit the official site at http://www.e-focusgroups.com.

About e-FocusGroups
For 15 years, e-FocusGroups has provided state-of-the-art market research services to organizations in a wide range of industries. The company's array of research tools includes real-time focus groups, usability testing, and web-based surveys. e-FocusGroups was founded by David Van Nuys, Ph.D., a member of the Qualitative Research Consultants Association (QRCA) and the American Psychological Association (APA).