A new partnership with the highest quality printer in the trade show business gives Trade Show Emporium vibrancy in displays
October 16, 2014 (PRLEAP.COM) Business News
October 16, 2014 - There is a problem with printers; they have varying outcomes and are not all held equal. With two different manufacturers printing the exact same image, an untrained eye can spot the printer of lesser quality. Our manufacturer of large format full color graphics have upgraded their printers to a super select process that uses smaller droplets of ink that adhere to the fabric and in turn make the images crisper and more vibrant. This helps create consistency when printing on different types of fabrics on a large scale. With the switch to a new printer came new rounds of quality testing to make sure that they know that they are printing within the same parameters when production starts. One of the noticeable differences is gradients, which were problematic because images would look like small patterns of dots rather than shading. With smaller droplets of ink gradients appear as they should and the fabric reflects the perfect amount of shading when printed upon. Trade show industry professionals know that one of the largest contributions to the cost of a display is the graphics. Knowing this going into a consulting session for a new display or rental, businesses should spend more time and allocate more of the budget to them. This may not always be the case as different occasions arise and timing can be jumbled, but it is a good recommendation to set a little extra time aside just for the graphic portion of the display. Now imagine that a company can eliminate the worry of images printing well. One less thing, right? With a manufacturer that has the highest quality graphics in the business, companies need not stress the graphic details.
Combine the highest quality printing on fabric with a silicone edge and place the fabric into a metal extrusion trade show display and viola, the Panoramic Display System is born. The panoramic display system has silicone edged graphics (SEG) that create a seamless look on the frame and align into a groove stretching the graphic taught ensuring a perfect fit for every use. For many designers, customization is key, and making a lasting impression with a display for a show is paramount. Because almost any configuration is possible, "designers can make an exhibit structure become the brand or image."
Creating that 'wow' factor is easy. Brand managers can transform different portions of displays to create a whole new campaign by having customers open a door to new graphics that make the customer feel like they in a completely different area. Covering the ceiling with graphics adds another level of depth that was once not possible. Going beyond just adding fabric graphics to the ceiling, a new trend throughout the trade show industry is backlighting, placing the lights inside the frame and covering with graphics so that the tension fabric graphics glow with vibrancy. On a visual side of the trade show industry, marketers and graphic designers can utilize backlighting by lighting up a small or large section of the display as a focal point for exhibitors. A recent client in the aeronautical industry used pictures of planets and star systems from NASA on a black background which lit up perfectly showing the fine details of the planets.
When designing the panoramic system, engineers took into account the amount of time it takes to set up displays, finding ways to decrease the amount of components and color coding components to simplify install and dismantle. Each display is built up at the manufacturing facility and a standarized operating procedure is created allowing for step by step instructions for assembly. Pages are laminated with exploded versions of the display, parts neatly labeled and tips are included so the installer has a guide for use. Even the packaging system has been simplified in order to help out the end user set up and tear down the display. Another feature many exhibiting manufacturers do not include is cable management which adds to the esthetic of the trade show display, creating luminosity without dangling wires that look sloppy.
When purchasing a trade show display, many companies purchase for the short term, not taking into consideration future growth of the company or booth sizes for multiple shows. With the Panoramic Display System, the hardware can be used in the future making your current booth a part of the future display. The engineered frame and components are extremely versatile, making it very easy to reuse existing structures as a part of larger booths or island displays.
There are many different display companies that offer pretty much the same thing. What Trade Show Emporium offers is outstanding customer service, fair pricing and great products. Set up a consulting session at the showroom in Denver so you can see and feel the power of the Panoramic Display System for yourself. See what some of our customers have to say about the matter on Google.