85% of Buyers of Professional Services Have Encountered At Least One Major Problem with a Service Provider during the Sales Process According to RainToday.com

FRAMINGHAM, Massachusetts - January 5, 2006 - RainToday.com (http://www.RainToday.com), the premier online source for insight and advice on marketing and selling for professional services firms, is conducting a webinar for professional services rainmakers, marketers, partners, and leaders to teach them the skills they need to succeed with sales conversations. This live webinar, How To Lead Masterful Sales Conversations, will be held on January 31, 2006 and February 2, 2006.

"Service providers are missing the mark when it comes to talking to prospects about their services," said Mike Schultz, Publisher of RainToday.com. "According to our research with 200 buyers of professional services, many service providers are making major mistakes during the sales process that are causing prospects to look elsewhere."

The top three most common mistakes buyers say they have encountered are that the service provider "did not listen to me", "did not understand my needs", or "did not respond to my requests and correspondences in a timely manner". RainToday.com’s webinar, How To Lead Masterful Sales Conversations, addresses how to avoid these common mistakes, engage new conversations with confidence, uncover client needs, deliver value in sales conversations, and move the conversation toward the close.

Webinar presenters Mike Schultz, Publisher of RainToday.com and John Doerr, Principal of Wellesley Hills Group, are co-authors of How Clients Buy: The Benchmark Report on Professional Services Marketing and Selling from the Client Perspective. They will share data from this report, along with tools, best practices in selling professional services, and their own experiences and real-life sales success stories. Attendees of this webinar will also receive a free copy of the e-book Mastering Rainmaking Conversations.

Webinar Dates:
-> Tuesday, January 31, 2006 at 2:00 PM EST
-> Thursday, February 2, 2006 at 2:00 PM EST

For more information or to register for this webinar, call 508-405-0438 or visit http://www.raintoday.com/SalesConversations.cfm

About Wellesley Hills Group and RainToday.com

The Wellesley Hills Group (http://www.WHillsGroup.com) specializes in working with consulting, professional, technology, and financial services companies to increase revenue and generate higher profits. Wellesley Hills Group publishes RainToday.com (http://www.RainToday.com) to provide a premium source of information for professional service firms and service practitioners to help them market and sell their services.

Contact Information
Erica Stritch
Marketing and Sales Manager
RainToday.com

estritch@raintoday.com
p. 508-405-0438 ext #301
f. 508-848-3082