Emmy Award Winner, Leeza Gibbons And La Rocks Team Up On "Arms Of Love" Jewelry Collection

Designs Inspired by the Powerful Feelings Shared in a Loving Embrace

(Los Angeles, CA - May 27, 2014) Emmy Award winner, author and philanthropist, Leeza Gibbons, has collaborated with Los Angeles based manufacturer, LA Rocks ®, for the launch of her new Arms of Love ™ jewelry collection. The 10kt gold and sterling silver collection expresses the feelings of warmth and love experienced in a hug.

One of the most well-known entertainment icons, Leeza Gibbons is an instrumental advocate for healthcare, wellness and caregiving. Her unique experiences as a passionate wife, mother and caregiver have inspired her foray into the world of jewelry design. "My idea for the collection came from a mantra of love I always shared in letters to my family," explains Gibbons. "I would end each note with "Always and, forever, no matter what," a true expression of my unconditional love and devotion to my family."

Each piece in the collection exhibits this strength, support and comfort through a brilliant diamond and 10kt yellow gold heart surrounded by sterling silver. "I celebrate the transitions in life that bind us all together," says Gibbons. "I aspire to always share the uplifting spirit found in a loving embrace."

Designed and created in California, the collection is a collaboration of spirit between Leeza Gibbons and LA Rocks. "We are delighted teaming up with Leeza to create a meaningful collection to be cherished in families for generations," said President of LA Rocks, Joe Behney. The Arms of Love ™ collection will be available for a special preview this July, with an official launch this fall at retail stores nationwide.

ABOUT LA ROCKS
LA Rocks is a leading supplier of private label and branded jewelry based in Los Angeles, California. Established in 2002, LA Rocks supplies over 6,000 major retail locations with brands including; Love Grows, Love is Forever, Love this Life, Footnotes, Shine and most recently, Arms of Love by Leeza Gibbons. With a team of talented jewelry artisans, LA Rocks is committed to ethical and responsible manufacturing of products with attention to responsible sourcing of materials.

Please visit www.la-rocks.com for more information.

ABOUT LEEZA GIBBONS
Emmy Award winner Leeza Gibbons is one of the most well-known icons on the air. In addition to her impressive background in the field of entertainment and news media, Leeza is also recognized as a social entrepreneur, and has become one of the leading voices for issues facing family caregivers. When her mother and grandmother were struggling with Alzheimer's disease, she created what she wished she and her family had and started the Leeza Gibbons Memory Foundation. Her training as a journalist united with her compassion and business savvy when she opened the foundation's signature programs, Leeza's Place and Leeza's Care Connection, offering free services for family caregivers encouraging them to call on their courage and summon their strength for the long journey ahead.