Business Schools and Books Leading New Entrepreneurs Down the Path of Financial Ruin

Troy is Canada’s only Marketing Results Mentor and thrives on helping entrepreneurs have the light bulb moment when they finally understand what marketing means… cash flow creation – nothing more nothing less.

Without effective marketing systems in place, cash flow drags down small businesses rapidly. Effective marketing systems ensure consistent cash flow and entrepreneurial success.

Typical business schools and business books have a tough time sharing step by step systems to help entrepreneurs create successful companies. Why? Because very few teachers and authors have street smart business experience - yet are teaching others how to do it “right” - despite having never done it themselves.

If you look at your local business schools web site (especially those with entrepreneurship courses) – track down the bios of their teachers… see for yourself.

Shocking but true. Most professors teaching you how to start and run a successful business… have never ran their own business. How can they possible teach you what it’s really like to run a business – if they’ve never done it themselves? They can’t, and it’s ridiculous that business schools subject their students to this.

Look for teachers, schools and mentors that run successful businesses themselves. If they’ve never been in business themselves, run like the wind. They will waste your time and take your money – and you still won’t know how to run a business effectively.

Finding the right mentors and teachers with appropriate street smart business skills will ensure you get your business off on the right foot.

Troy David White is Canada’s Marketing Results Mentor and specializes in helping you Turn Your Words Into Wealth. He has a free newsletter that shares creative marketing tips to help you grow your business. You can contact Troy for his newsletter, copies of his books, courses, or workshops at www.SmallBusinessCopywriter.com, email him at troy@smallbusinesscopywriter.com or call 403-259-4566.