pdNickname 2.0 and pdGender 2.0 now available
December 30, 2013 (PRLEAP.COM) Business News
Peacock Data this morning released new versions of two flagship products, pdNickname, a name and nickname database, and pdGender, a gender coding database.The company's website is promoting these packages as "revolutionary." A spokesperson explained, "New features will allow users the ability to carry out projects not possible before at this scale."
The original pdNickname and pdGender databases were released in 2009 and the upgrades represent five years of development and one year of field research.
pdNickname 2.0 has approximately 3.9 million first name variation records, extensive fuzzy matching logic, the origin and languages of use for each name pair, and an enhanced system to improve matching accuracy.
According to a PDF document released by the company last week, the product will identify nine name types and name pair relationships, including:
pdGender 2.0 has approximately 140,000 gender coding records with fuzzy logic, name origin, and languages of use. However, what sets it apart is the inclusion of twenty gender coding fields filtered for languages, rare uses by one gender, and other criteria.
According to the company, "When a name is one gender in Chinese and another in English, users can have the English identification applied. When a unisex name like Kimberly is called up, users can have the much more common feminine form applied."
The products are available for immediate download and current users can order upgrades.
About Peacock Data
Peacock Data are the makers of database products used by business, organizations, churches, schools, researchers, and government.
Their flagship offerings include: pdNickname, a highly-regarded name and nickname product recently upgraded to version 2.0; pdGender, a gender coding database also recently upgraded to version 2.0; pdGeoTIGER, a precision ZIP+4 and address range GeoCoding package; pdCensus2010, with demographic data drawn from 2010 American census tabulations, and pdACS2013, unveiled in last May, another demographics offering providing American Community Survey (ACS) estimates gathered from the U.S. Census Bureau and summarized at over 100 stratification levels.
Peacock Data is a California-based company in business since 2003.
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