New Marketing Book Helps You Market Smarter

Minneapolis, MN, USA (PRLEAP)— Twin Cities entrepreneur, Kevin Stirtz says there are enough “Dummies” in the world. He'd rather work with smart people. So, he wrote a book for them, called “Marketing for Smart People.”

“There are enough books directed at 'Dummies' these days. I think we need more that are written for the smart people in our world.” said Stirtz.

Don't worry though. You won't need to take an IQ test to buy this book.

“When I say 'smart people', I mean people who want to learn how to do things better. They invest the time and energy to improve how they manage their businesses.” he continued.

The book is a compilation of ideas, tips, examples and stories that tell you how to promote your business more effectively on a shoe-string budget.

It's geared toward small business owners or managers but the ideas are useful to anyone who needs to deliver a message to someone.

Stirtz has spent 20 years owning and managing a variety of businesses so he knows what he's talking about.

“Marketing for Smart People” focuses on proven, real-world examples. And, it offers easy to understand and implement ideas. In the book, Stirtz offer both concepts as well as concrete examples of how to make your marketing work better.

“I call it the 'keep it simple but keep it smart' concept” he said. “Marketing is one of the few expense items where the quality is not necessarily related to the cost. So, if you market 'smart' you can get a much better return on your marketing dollar.”

The book: “Marketing for Smart People” is available through Lulu Press at:

http://www.lulu.com/content/191289

You can also buy it through http://www.Amazon.com.

Kevin Stirtz is a professional speaker and trainer and he is the executive director of Kinship, Inc., (www.kinshipinc.org). Kevin lives in Burnsville, Minnesota with his wife and two basset hounds. He can be reached at www.kevinstirtz.com or 1-952-212-4681.

(The author's profits from this book will be 100% donated to nonprofit organizations that support youth mentoring.)

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