On Call PR Introduces Its Publicity Service for Medical, Hospitality, Product Roll-outs and Event Services Industries

On Call PR is a new full-service marketing and public relations option that breaks out of the mold of agency competition, to partner with other vendors. The strategy is intended to provide complete turn-key convenience, as well as the optional benefit of being able to cherry-pick among a host of marketing options. The Florida-based service was founded by Publicity Specialist Linda Hamburger and is best known for its expertise in the hospitality and product introduction industries.

"The model was based on the concept that for small businesses, On Call PR can offer complete packages that include press release writing and distribution, full collateral options, and web site construction, as well as ads,' said Hamburger. For mid- to large-size corporate clients, Hamburger has a pre-screened list of qualified vendors that can provide more sophisticated options for those with larger budgets and more extensive needs.

On Call PR offers a proven track record of successful media placements in local, regional, and national press, as well as marketing business plans, press packages, publicity, and one-on-one expert consultation.

Hamburger is proficient in desktop publishing, web site development using Frontpage, and has all the tools for publicity distribution. The service also partners with vendors when a client needs an even more sophisticated level of branding or has the need for a one-of-a-kind gala event. Then, On Call PR matches the client to qualified vendors so the client avoids having to run through difficult decisions regarding pricing and quality of service.

"It's been my experience that agencies normally compete among one another for the client market," says Hamburger. "With my practice, I am applying a new model that takes into account today's technology. Today, a single practitioner can virtually do it all, and serve as an excellent generalist for small to mid-size businesses.'

On Call PR helps not only helps clients negotiate the maze of pricing options but also interprets ‘vendor-speak,' i.e., trade language that they may not be familiar with, such as ‘bleed,' ‘off-set,' ‘4-color versus 2 and 3 color,' and so forth, especially when it comes to the development of collateral material.

For additional information, call 954-418-8647 or visit the web site, www.oncallpr.com or send an e-mail to: oncallpr@aol.com.

About On Call PR
On Call PR is a Florida-based service that offers complete turn-key services as well as an innovative option for matching clients with other entertainment, public relations, advertising, graphics and design, and marketing agencies. The web site is www.oncallpr.com or send an e-mail inquiry to: oncallpr@aol.com.

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