Blue Lotus celebrates third year of 100% growth

India. Mumbai, 1st November, 2005: Repeating its consistent two year performance of over 100% growth, Blue Lotus Communications Consultancy (Blue Lotus) today announced its hat-trick year of triple digit growth. Arguably among the fastest growing public relations agencies in India, Blue Lotus in its third year has acquired a marquee list of 25 retainer clients and 55 consultants across its 6 offices. The agency which completes its third year in October 2005 currently has capitalized billings of over Rupees Fifteen Crores.

Insisting on the importance of the client-agency-media relationships, N. Chandramouli, CEO, Blue Lotus averred, “Over 60% of our business is through referrals and we have nearly 100% renewal of our client mandates. Naturally, this does not happen by accident. We took every feedback from our clients very seriously and looped it to improve our processes. Over time we have evolved a methodology that empowers the customer completely and yet gives us the operational freedom be flexible. Added to our existing knowledge pool in the sectors of our expertise, this combination helps in ensuring effective delivery for clients.”

The three year agency has specializations in Healthcare, Technology, Associations, Finance & IPO and Education. The agency’s impressive array of clients include Sharekhan, Trend Micro, Spryance, Mahindra Special Services Group, Bristlecone Inc, among others. The agency also has the exclusive distinction of handling six divisions of Johnson & Johnson as independent retainer accounts. “Public Relations as a sector has been growing rapidly at 40% to 50% per annum, and we have been consistently outperforming the sector. Our niche is in being able to give a big-agency reach, and yet maintaining a close contact with all our clients on an everyday level”, added Chandramouli. “The people at Team Blue are given complete freedom and each one has handled it brilliantly and responsibly. It is their ownership and participation which has orchestrated Blue Lotus’ growth”.

About Blue Lotus Communications Consultancy

Blue Lotus is a three year agency that started in October 2002. With humble beginnings as a two-person agency, the agency has grown to a size of 55 consultants, 6 offices and 3 profitable business lines in this very short time-span. The other business lines of the group include a design boutique called Mustard Designs and Blue Bytes, an Information Logistics Cell.

For further media information, please contact:

Melissa Serrao
Blue Lotus Communications Consultancy
E: melissa@bluelotuspr.com
M: +91-9820682163
P: 022-22833146/ 22048250