Beautorium Announces U.S. Distribution Agreement for Trilogy Natural Skincare

Natural beauty retailer Beautorium today announced an agreement to be the U.S. distributor for Trilogy, New Zealand's leading natural skincare brand. Beautorium will have the U.S. distribution rights for the sale and delivery of Trilogy's product lines.

The distribution partnership between Beautorium and Trilogy will strengthen and grow the Trilogy customer base. Until now, Trilogy has handled the U.S. distribution of its products internally.

Founded by sisters Sarah Gibbs and Catherine de Groot, Trilogy is regarded as one of the fastest growing natural product brands in the world. The Trilogy brand and its products receive regular praise and countless awards from beauty editors throughout the world. Recent Trilogy awards include the UK's prestigious Green Beauty Bible, Irish Tatler and a Harpers Bazaar Beauty Hot 100 award for the brand's hero product Certified Organic Rosehip Oil. In 2010, Gibbs and de Groot were listed in the UK's Top 20 Who's Who in Natural Beauty.

"This distribution agreement is part of our strategic effort to bring these premier natural beauty products to America," said Barry King, CEO of Beautorium. "We look forward to a successful long-term partnership."

"This strategic endeavor will help Trilogy significantly expand our global presence," Trilogy's International Business Manager John Keating said. "We are confident Beautorium will support Trilogy in considerably broadening our reach to the American consumer."

About Trilogy
Designed around the trilogy of simplicity, purity and vitality Trilogy natural skincare contains unique blends of certified organic Rosehip oil and pure botanical actives to deliver real results.

Trilogy was founded in 2002 by New Zealand sisters Sarah Gibbs and Catherine de Groot and in just nine years the sisters have built their business from a boutique local operation into an international beauty brand sold in 16 countries including Australia, Asia, the United States and the United Kingdom.

The Trilogy product range consists of 45 products, is loved by customers and celebrities throughout the word and Trilogy has an international reputation for high-performance skincare that is ethically and environmentally responsible. For more information visit www.trilogyproducts.com.

For further information or if you are interested in retailing Trilogy in North America, contact trilogy@beautorium.com or Gwen Poth on 704-231-9121.