Mark O'Connell joins SAVO as President and CEO

CHICAGO, IL – October 21, 2010 – SAVO, the industry-defining Sales Enablement leader, announced today that technology veteran Mark F. O'Connell has joined SAVO as its President and Chief Executive Officer. John Aiello, who co-founded SAVO and served as its CEO since 1999, has become the Chairman of SAVO's Board of Directors and will focus on SAVO's long term strategic development.

O'Connell brings extensive experience as a leader in the global technology and software industry. As President and CEO of MatrixOne, he led the company to exponential growth in sales and revenue, established a world-class management team and led two rounds of venture financing and an initial public offering. While at MatrixOne, O'Connell transformed the organization into the industry leader in product lifecycle management software and services.

In commenting on these changes, Aiello said, "We are incredibly fortunate to have attracted someone with Mark's extensive experience, outstanding credentials, and character to lead SAVO to its next level of success. Mark is a results-driven, highly accomplished leader who has guided companies through exponential growth, international expansion and game-changing customer and financial success. SAVO just completed its 18th consecutive quarter of growth, with our third quarter 2010 financial performance exceeding any quarter in the company's history. We are extremely well-poised to leverage our leadership position in an incredibly fast-growing industry. When the Board and I made the decision to augment our already talented management team with a highly experienced leader, we knew how critical it was to find the right person. We are confident that Mark is the leader who can take SAVO to the next level and be the driving force behind this company's expanded growth and success. I am looking forward to working closely with Mark on that journey."

O'Connell commented, "Since its start, SAVO has delivered real, measurable value to the world's best sales organizations by ensuring that every sales representative is best equipped to drive impactful, meaningful conversations with their buyers. As demands for instant access to the best, most relevant information become even higher in today's mobile-enabled sales world, only SAVO has combined the best in technology, consulting, and services to deliver unmistakable impact to sellers worldwide. As President and CEO, I look forward to building on what the SAVO team has done so well over the years by expanding our markets, continuing our record of growth and new product innovation, and delivering on our promise to help customers achieve maximum potential in Sales Enablement."

In addition to his leadership role at MatrixOne, O'Connell was President and CEO of SupplyScape Corporation, a leading software provider to the pharmaceutical and life sciences industry and held positions at Digital Equipment Corporation. He has a BA in Accounting from American International College in Springfield, Massachusetts.

About SAVO
www.savogroup.com
SAVO is the industry's leading provider of Sales Enablement technology and consulting solutions, which maximize a sales organization's ability to communicate value and differentiation in clear, consistent, and compelling ways. SAVO's award-winning, on demand technology application combines proven sales and marketing best practices to address all aspects of the sales enablement challenge – spanning people, process, content, and technology. SAVO's technology and unique consulting services have been developed and refined through long-standing relationships with companies such as Morgan Stanley, VMware, Walt Disney, ADP, Staples, Unum and GE Healthcare. The combination of real-world customer experience, ROI-enhancing consulting services and award-winning technology uniquely positions SAVO to deliver practical solutions to enable the entire sales organization.

Editors/Reporters: SAVO will provide complete Mark O'Connell biography information upon request.

Leigh Segall
leigh.segall@savogroup.com
312-506-1740