BIS Data Centres New Look Website for Colocation Services

BIS Data Centres, a leading provider of colocation services and owner of some of the most desirable managed London data centres recently released a new website complete with a new brand identity to better reflect their wide range of services.

Part of the branding exercise was to develop a new strap line to highlight BIS Data Centres' 100% Internet and Power SLA guarantees. Working to a new mantra of "Always On, Always Available" BIS has now found a better way to represent and vocalise the standard of colocation and data centre services they have always offered.

The work was carried out through a joint partnership between BIS, Coast Digital and Measurable Marketing. The drive towards the new website and brand identity was due to the competitive nature of the London data centre industry and the importance of evolving to keep pace with customers. David Pyemont, Chairman of BIS Ltd stated that the new website "reflects the DNA of the business incorporating key principles within BIS such as reliability, resilience, security and innovation."

The launch of the new website also sees a competition to win an Apple iPad; a small piece of the comprehensive online marketing strategy being implemented to achieve greater visibility within their sector and attract new business to complement their existing client base.

BIS Data Centres are situated in key locations throughout London. The company is independently owned and offers its services to a wide range of different clients in a variety of sectors such as insurance, legal, finance, shipping and media.