YUMMY MEDIA PARTNERS WITH JADA TOYS TO RELEASE CHUB CITY ANIMATED WEBISODE.

SAN DIEGO, CA (September 22, 2005) – Yummy Media has partnered with Los Angeles-based Jada Toys Inc. to produce a series of 3D animated webisodes introducing their first-ever character-based children's vehicle line — Chub City. Consumers can view the first webisode of the "chub-sized" characters at the main site, http://www.chubcity.com. It also premiered at this summer’s 2005 San Diego Comic-Con.

Jada Toy’s hip Chub City line is designed to appeal to young boys and includes six characters, an MC, a b-baller, lead singer of a punk band, an artist, a DJ, and an aspiring singer.

Formed in 2004, Yummy Media develops for companies and organizations highly visual, “outside the browser” desktop applications and content featuring desktop toys™, custom rich media designs, alert engine communications, 3D animations, and brandable multiplatform Internet messengers. "We’re very excited to bring to life the Chub City characters for Jada Toys," said Jim Lennox, Chief Operating Officer.

For further info about Yummy Media please contact:
Phone: (760) 839-0321
URL: www.yummy-media.com
Email: jslennox@yummy-media.com
PMB 104
13446 Poway Rd.
Poway, CA 92064

Yummy Media moves beyond the clutter of the Internet by developing highly visual, “outside the browser” desktop applications and content featuring desktop toys™, custom rich media designs, alert engine communications, brandable multiplatform Internet messengers, and dynamic advertising. Whether for personal entertainment, advertainment, edutainment, or integrated marketing campaigns our desktop products are designed to elicit the “gee whiz factor” by offering 3D characters, rich media interfaces, fun content, and unique technology.

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